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...Baby One More Time is the debut album by American pop singer Britney Spears, released on January 12, 1999 on Jive Records The album was a worldwide commercial success, reaching the top five in nineteen countries, and number one in fifteen, including the U.Smarker Billboard 200. The album helped propel Spears' into mainstream popularity.

With the release of the lead single "...Baby One More Time", Spears became a pop phenomenon; the single peaked at number one on the Billboard Hot 100, a feat Spears would not repeat for nearly ten years, until October 2008 when her single "Womanizer" peaked at number one on the chart. Every single released in the United Kingdom went on to chart in the top-five spots on the UK Singles Chart and the top-three spots on the Eurochart Hot 100.

The album, its lyrics, and its music videos maintained the typical virgin image of the late 1990s teen pop revival for Spears. The album is the biggest selling album worldwide by a teenage artist and the highest selling album by a female pop artist and debut album in the United States. ...Baby One More Time sold more than 25 million copies worldwide, becoming one of the most successful albums of all time.


After returning to Kentwood upon the cancellation of The New Mickey Mouse Club, then lawyer Larry Rudolph arranged her an audition with Jeff Fenster, senior vice president of A&R of Jive Records. Fenster said of Spears, "It's very rare to hear someone that age who can deliver emotional content and commercial appeal". After the audition, she briefly joined girl group Innosense, but later quit. The label appointed her to work with producer Eric Foster White and feeling hopeful about the recorded material in the very first sessions, started promotion almost a year before the album was released. Spears flew to Cheiron Studios in Swedenmarker, where the majority of the album was recorded from March to November 1998, with producers Max Martin, Denniz PoP and Rami, among others.

Album cover

The cassette release had the same cover that was later included in "...Baby One More Time" single booklet. The international edition has an alternate cover picture. It is a picture of Spears in white, with her hands in a praying gesture. The picture also resembles the cover artwork of Björk's album Debut.


Spears had originally not envisioned creating a pop album, she imagined herself singing, in her own words, "Sheryl Crow music, but younger more adult contemporary" but she was happy going along with pop music stating, "It made more sense to go pop, because I can dance to it -- it's more me." ...Baby One More Time has a euro dance-pop feel that draw comparisons to contemporary pop bands of the 1990s, such as Backstreet Boys and 'N Sync. The album is primarily pop, and the songs have characteristic hooks and draws from pop genres such as bubblegum and teen pop. Like most teen pop albums of the 90s, ...Baby One More Time focuses primarily on teenage themes, such as love, break-up, desire and joy.

"...Baby One More Time", the first single and the first track of the album, became the biggest hit of Spears’ career and reached number one in every country it was released. Its accompanying music video with Spears as a Catholic school girl exposing her midriff generated controversy. " Crazy", the second track, was released as the third single and became an international success. The song was remixed and released as The Stop! Remix, to promote the movie Drive Me Crazy. "Sometimes", the third track, a pop ballad that is about falling in love, reached the top ten in thirteen countries. "Soda Pop", the fourth song, was warmly received, described as a "delightful bubblegum pop ragga track". "Born to Make You Happy", the fifth track, a mid-tempo bubblegum song, was released as the fourth single in Europe and charted as well as its predecessor. Spears asked the song to be rewritten since the lyrics were too sexual for her at the moment. "From the Bottom of My Broken Heart", a ballad that recalls the loss of first love, was released as a single in the United Statesmarker and Australia where it peaked at number fourteen and thirty-seven, respectively.

"I Will Be There", the seventh track, is about joy and friendship. "I Will Still Love You", a duet with Don Phillip, tells the story of eternal love. The ninth track "Thinkin’ About You", is an uptempo pop song. "E-Mail My Heart", the tenth song, received negative reviews and was deemed as one of the most forgettable songs of the album. The closing track "The Beat Goes On", is a cover of from Sonny & Cher’s In Case You’re in Love (1967). On early pressings of the album, there is a commercial by Britney after this song. In the message, Spears advertises her label mates the Backstreet Boys' album, and playing snippets of the singles from their album. The running time of "The Beat Goes On" with the special message at the end is 5:53.



...Baby One More Time received mostly mixed reviews. Stephen Thomas Erlewine of Allmusic gave the album four out of five stars, writing that "Baby One More Time has the same blend of infectious, rap-inflected dance-pop and smooth balladry that propelled the New Kids on the Block and Debbie Gibson." Erlewine further complimented the quality of the singles, particularly "...Baby One More Time"", " Crazy", "Soda Pop" and "From the Bottom of My Broken Heart". Entertainment Weekly gave it a mildly positive review, yet wrote that "Spears sounds remarkably like the Backstreet Boys' kid sister". Rolling Stone gave the album two stars out of five, praising the "beefy hooks" but noting that the "shameless schlock slowies... are pure spam."


...Baby One More Time debuted at the top of the U.S. Billboard 200 selling 120,500 units, knocking off three-week chart-topper DMX's Flesh of My Flesh, Blood of My Blood. On its second week, the album was displaced for two weeks by Silkk The Shocker and Foxy Brown selling more than 181,594 units during the last sales period, pushing it past the 500,000 mark in a mere four weeks, according to Nielsen SoundScan sales data. On its third week, the album lands number-one, with sales soaring to more than 229,300 for the week and more than 804,200 in its five weeks on the chart. The following week, the album garnered the top spot of the chart again, giving it a total of four weeks at number-one, with sales of more than 197,500, according to Nielsen SoundScan data. Week after again, the album continued to top of the charts, with sales of 167,900, according to SoundScan data release. The return to the summit gives Spears a total of five weeks at the top. ...Baby One More Time has sold more than 1.8 million copies on its first two months of release. After that, the album held the top spot again for the second consecutive week and sixth week total, giving the album a total of 3 million copies. On its 47th week on the Billboard 200 the album holds strong peaking at number-three, just giving the album a total of 10 million copies and was later certified diamond by the Recording Industry Association of America. The album experienced its best sales week in December 1999 when 318,000 copies were sold, landing at number-four of the Billboard 200. "...Baby One More Time" has spent a total of 51 weeks on the Billboard 200 chart, after exiting the top-ten. In the US Billboard 200 chart, the album spent a total of 103 weeks, 19 weeks on the Catalog Albums Chart, and 47 weeks on the Canadian Albums Chart.

By the end of the year, ...Baby One More Time had sold 8,358,619 units and became the second best-selling album in the U.S., only behind the Backstreet Boys' Millennium, which sold 9,445,732 copies. Additionally, it is listed as the seventeenth highest-selling album of 2000. On July 19, 2004, was certified fourteen-times platinum by the Recording Industry Association of America. Also, the album landed at number-three on BMG Music Club all-time best-sellers list with 1.6 million units, behind Shania Twain's Come on Over (1.99 million) and the Backstreet Boys' Backstreet Boys (1.72 million). As of July 2009, the album has sold 10,534,000 copies in the U.S. according to Nielsen SoundScan, which does not count albums sold through clubs like the BMG Music Service. Combined, "...Baby One More Time" has sold over 12,134,000 copies in the U.S. The album also debuted at number-one on the Canadian Albums Chart and spent nine non-consecutive weeks at the top. On December 12, 1999, the Canadian Recording Industry Association certified it diamond for sales in excess of 1 million units.

The album spent two weeks at number-two on the European Top 100 Albums and went on to sell over four million copies within the continent being certified four-times platinum by the International Federation of the Phonographic Industry. "...Baby One More Time" reached number-four in the United Kingdom, in France and number-one in Germany, and was certified three-times platinum by the British Phonographic Industry, double platinum by the Syndicat National de l'Édition Phonographique and three-times gold by the International Federation of the Phonographic Industry, denoting shipments to retailers of 900,000 units, 600,000 copies and 750,000 respectively.

Additionally, ...Baby One More Time debuted at number-nine in May 1999 on the Australian Albums Chart, nine weeks later it peaked at number-two, behind the Dawson's Creek Soundtrack. The album became the seventh highest-selling of 1999 in the country and was certified four-times platinum by the Australian Recording Industry Association the following year after shipping 280,000 copies to retailers. ...Baby One More Time opened at number-three on the New Zealand charts, behind Shania Twain's "Come on Over" and The Corrs' "Talk on Corners". The Recording Industry Association of New Zealand certified it three-times platinum.


  • "...Baby One More Time" was the first single of the album, and was released in fall of 1998. It was Spears' biggest charting single and sold over six million units worldwide. The song became number one in over 70 countries, in everycountry it was released in (including the United States) where it peaked at number-one on the Billboard Hot 100 in January 1999 and topped the chart for two weeks. It opened at number-one in the UK Singles Chart selling over 460,000 copies in its first week, a record for a female act at the time, and became the top-selling single of 1999 and became the 25th most successful song of all time in British chart history with over 1.45 million units sold.
  • "Sometimes" was released as the second single from the album. The song went on to peak at number one in Belgium, Netherlands, New Zealand, Spain and the single also peaked inside the top 10 in over 15 countries. The song only peaked at number 21 on the Billboard Hot 100 due to it only being released to radio in the United States. The single also became a commercial success due to the music video that Spears shot in Malibu, Californiamarker in April 1999.
  • " Crazy" was officially released as the third single from the album in fall of 1999. Crazy became an international hit by peaking at number one in three countries and breaking into the top 5 in many European markets including France, UK, Germany, and Norway. The single peaked at a respectively number 10 on the Billboard Hot 100 due to the fact that the single was released on 12" single instead of the regular CD single. The single was also used to promote the movie of the same name, in which the film stars, Melissa Joan Hart & Adrian Grenier made a cameo appearance in the music video that was made in Los Angelosmarker.
  • "Born to Make You Happy" was the fourth single released in selected European territories. The song became Spears second number one single in the UK and also became number one in Ireland. The single was Spears first single to not be released in the United States. The single sold over 3.6 million copies worldwide in 2000.
  • "From the Bottom of My Broken Heart" was the fifth and final single (fourth in the U.S. and Australia) released from her debut album. Due to her previous single Born to Make You Happy being released in other international markets which made this single to only be release in other regions including New Zealand and Australia, where the song peaked at number 37. The song peaked in the top 20 in the United States due to high sales of over one million copies.


In early 1998, Spears' did several promotions including the "Hair Zone Mall Tour" was a 1999 shopping mall tour. Spears did small sets in malls and food courts around the US, mostly in larger cities. Her set was around 30 minutes, and she had two female dancers with her on the stage. Her label, Jive Records, has said that this tour was created to promote Spears' for her debut album (...Baby One More Time) and prepare for her first major tour. This tour is also known as the L'Oreal Mall Tour, because it was sponsored by L'Oreal.

Worldwide appearance

Spears made many promotional appearances including talk shows and live performances all around the world to help promote the album. She appeared on German talk show Wetten, dass..? and on Top of the Pops on June 25, 1999, This Morning, CD:UK & National Lottery in the United Kingdom, she also visited a Japanese music variety show called Hey! Hey! Hey! Music Champ in Japan to help promote the album. She performed at the Festival Bar in Italy.

Live performances

On December 1998, Spears' first showed up on MTV's and the Box's most-requested video charts. Spears' also poised numerous media appearances weeks before the release of her debut album, most notably on the Ricki Late Show, the "Howie Mandel Show", and as a presenter at the American Music Awards on Jan. 11. 1999. She has also appeared live appearance of MTV's Spring Break and (was replaced by a pre-taped segment), and an appearance on the 100th episode of Nickelodeon's All That. In addition, Britney was forced to rescheduled appearances on The Tonight Show With Jay Leno and Live With Regis And Kathie Lee.

Before the ...Baby One More Time Tour, Spears' was making guest appearances on a number of television shows, including The Tonight Show With Jay Leno on April 25, Nickelodeon's 12th Annual Kids Choice Awards (May 1), MTV's FANatic on May 12, Live With Regis & Kathie Lee on May 3, and The Rosie O'Donnell Show on May 25. Meanwhile, Spears' also played herself in the season of the ABC television sitcom, Sabrina, The Teenage Witch. Spears was returning a favor to actress Melissa Joan Hart, who had a cameo in Spears's video for "(You Drive Me) Crazy," according to People magazine. The episode featuring Spears' was aired on September 24, 1999. She also performed at the 27th Annual American Music Awards, which will be telecast on Jan. 17. Then shes off to the 42nd Annual Grammy Awards, was televised live on CBS Feb. 23.

On late 1999, Spears was equally busy, as she performed on The Rosie O'Donnell Show on Sept. 27. On Sept. 28, she visited Carson Daly over at MTV's Total Request Live at 3:30 p.m. (ET). She also had a mini Disney concert titled "Britney Spears & Joey McIntyre In Concert", Spears and Joey McIntyre performed live in the taped concert event.


In April 1999, it was announced that Spears was scheduled to hit the road in June to kick off her ...Baby One More Time Tour, in support of the album. Although the tour would be Spears's first time as a headliner, she had an extensive background of live performances. Spears has opened up shows for teen pop icons 'N Sync, appeared on the TV shows Dawson's Creekmarker and Sabrina The Teenage Witch. Tommy Hilfiger's Tommy Jeans company was sponsoring the tour, and Spears continued to be a model for the company.


# Title Writers Time
1. "...Baby One More Time" Max Martin 3:31
2. " Crazy" Krueger, Martin, Magunsson, Elofsson 3:20
3. "Sometimes" Jorgen Elofsson 4:06
4. "Soda Pop" White, Bassie 3:22
5. "Born to Make You Happy" Carlsson, Lundin 4:05
6. "From the Bottom of My Broken Heart" Eric Foster White 5:12
7. "I Will Be There" Martin, Carlsson 3:55
8. "I Will Still Love You" (duet with Don Phillip) Eric Foster White 4:03
9. "Deep in My Heart" (International bonus track) Krueger, Magunsson, Carlsson 3:36
10. "Thinkin' About You" White, Bassie 3:36
11. "E-Mail My Heart" Eric Foster White 3:43
12. "The Beat Goes On" Sonny Bono 3:45
13. "I'll Never Stop Loving You" (International bonus track) Blume, Diamond 3:43
14. "Autumn Goodbye" (International bonus track) Eric Foster White 3:42
- "I'm So Curious" (B-side to "Sometimes") Britney Spears 3:34

Bonus remixes

# Title Writers Time
15. "...Baby One More Time" (David Ospina Radio Mix) Max Martin 3:24
16. "...Baby One More Time" (Boy Wunder Radio Mix) Max Martin 3:29

  • Japanese edition has a different artwork, but still contains the original tracklisting without any of the bonus tracks.

German Bonus CD

# Title Writers Time
1. "(You Drive Me) Crazy" (The Stop Remix!) Krueger, Martin, Magunsson, Elofsson 3:43
2. "(You Drive Me) Crazy" (Spacedust Dark Dub) Krueger, Martin, Magunsson, Elofsson 9:15
3. "(You Drive Me) Crazy" (Spacedust Club Mix) Krueger, Martin, Magunsson, Elofsson 7:20

  • Note: Disc 1 is the same as the fourteen track international edition.

Australian/iTunes Deluxe Edition

# Title Writers Time
13. "I'll Never Stop Loving You" Blume, Diamond 3:43
14. "Autumn Goodbye" Max Martin 3:41
15. "...Baby One More Time" (David Ospina Radio Mix) Max Martin 3:24
16. "...Baby One More Time" (Boy Wunder Radio Mix) Max Martin 3:27

UK Minidisc

In the UK a minidisc was released, with the original tracklisting.


Weekly charts

Chart (1999) Peak

Australian ARIA Albums Chart 2
Austrian Albums Chart 2
Belgian Flemish Albums Chart 2
Belgian Walloon Albums Chart 2
Canadian Albums Chart 1
Dutch Albums Chart 3
European Top 100 Albums Chart 2
French SNEP Albums Chart 4
Finnish Albums Chart 4
German Albums Chart 1
Japanese Oricon Albums Chart 9
New Zealand RIANZ Albums Chart 3
Norwegian Albums Chart 5
Swedish Albums Chart 10
Swiss Albums Chart 1
UK Albums Chart 4
U.S. Billboard 200 1


Country Providers Certification Sales or

Argentina CAPIF Platinum 60,000
Australia ARIA 4× Platinum 280,000
Austria IFPI Platinum 30,000
Brazil ABPD Gold 100,000
Canada CRIA Diamond 1,000,000
Europe IFPI 4× Platinum 4,000,000
Finland IFPI Gold 37,865
France SNEP 2× Platinum 600,000
Germany IFPI 3× Gold 750,000
India IMI 3×PLatinum Japan RIAJ Platinum 279,700
Mexico AMPF 2× Platinum/Gold 500,000
New Zealand RIANZ 3× Platinum 45,000
Norway IFPI Platinum 40,000
Sweden IFPI Platinum 60,000
Switzerland IFPI 2× Platinum 100,000
United Kingdom BPI 3× Platinum 1,500,000
United States RIAA 14× Platinum 14,000,000

Chart procession and succession


Year Ceremony Award Result
1999 Billboard Music Awards Female Album of the Year Won
2000 Juno Awards Best Selling Album - Foreign or Domestic Nominated
2000 American Music Awards Favorite Pop/Rock Album Nominated


See also


  1. Britney Spears Official Website. Accessed 2009-07-13. Archived 2009-07-20.
  2. Canadian Albums Chart: * * * *
  3. Swiss certification: * *


  1. Britney Spears Official Website. Accessed 2009-07-13. Archived 2009-07-20.
  2. Canadian Albums Chart: * * * *
  3. Swiss certification: * *

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