The breakup of AT&T was
initiated by the filing in 1974 by the U.S.
Department of Justice
of an antitrust lawsuit against
AT&T.
The case,
United States
v. AT&T, led to a settlement
finalized on January 8, 1982, under which "
Ma
Bell" agreed to
divest its local
exchange service operating companies, in return for a chance to go
into the computer business,
AT&T Computer Systems.
Effective January 1, 1984,
AT&T's local operations were split
into seven independent
Regional Holding Companies,
also known as
Regional
Bell Operating Companies (RBOCs), or "Baby Bells". Afterwards,
AT&T, reduced in value by approximately 70%, continued to
operate all of its long-distance services, although in the ensuing
years it lost portions of its market share to competitors such as
MCI and
Sprint.
Regional Bell Operating Companies (RBOCs)
Non-RBOC Bell System members
The only difference between these two
incumbent local exchange
carriers (ILECs) and the seven divested Baby Bells (RBOCs) was
that AT&T owned only a minority interest in these ILECs as
opposed to owning them outright before the breakup. Both were
monopolies in their coverage areas much like the RBOCs.
- Cincinnati Bell, the only
remaining former Bell System member not owned by a Baby Bell,
covering the Greater
Cincinnati area.
- SNET, the other
non-RBOC Bell System member, was acquired by SBC in 1998 and
rebranded as AT&T in 2005; it covered Connecticut
.
Effects
The breakup led to a surge of competition in the long distance
telecommunications market by companies such as
Sprint and
MCI.
AT&T's gambit in exchange for its
divestiture, AT&T Computer
Systems, failed, and after spinning off its manufacturing
operations (most notably Bell Labs
, which became Lucent, now Alcatel-Lucent) and other misguided
acquisitions such as NCR and
AT&T Broadband, it was left
with only its core business with roots as AT&T Long Lines and its successor
AT&T
Communications. It was at this point that AT&T was
purchased by one of its own spin-offs, SBC Communications, which
started as
Southwestern Bell, and
proceeded to buy two other RBOCs, a former AT&T associated
operating company, AT&T itself, then another RBOC. See
AT&T for details.
One negative outcome of the breakup is that local residential
service rates, which were formerly subsidized by long distance
revenues, have been forced to rise faster than the rate of
inflation. Long-distance rates, meanwhile, have fallen due both to
the end of this subsidy and increased competition. The FCC
established a system of access charges where long distance networks
paid the more expensive local networks both to originate and
terminate a call. In this way, the implicit subsidies of Ma Bell
became explicit post-divestiture. These access charges became a
source of strong controversy as one company after another sought to
arbitrage the network and avoid these fees. In 2002 the FCC
declared that Internet service providers would be treated
as
if they were local and would not have to pay these access
charges. This led to VoIP service providers arguing that they did
not have to pay access charges, resulting in significant savings
for VoIP calls. The FCC has recently been split on this issue; VoIP
services that utilize IP but in every other way look like a normal
phone call generally have to pay access charges, while VoIP
services that look more like applications on the Internet and do
not interconnect with the public telephone network do not have to
pay access charges.
Mergers
In 2005, SBC Communications purchased AT&T Corp., thus
reuniting the venerable phone company with three of its spinoffs
(SBC was composed of Southwestern Bell, Pacific Telesis, and
Ameritech). The merger was completed on November 18, 2005. The
merged company is named
AT&T Inc.
Additionally, on December 29, 2006, AT&T purchased BellSouth,
another AT&T Corp. spinoff.
AT&T
Inc. is headquartered in Dallas
.
Atlanta
is the
location of the headquarters for AT&T Mobility, which was formerly
Cingular Wireless. The name change came after the merger
with BellSouth, as well as Southeast region telephone operations.
Bedminster, New
Jersey
is to the AT&T Global Network Operation Center
and is the headquarters of AT&T Corporation, a subsidiary of
AT&T, Inc. The new AT&T Inc. lacks the
vertical integration that characterized
the historic AT&T Corp. and led to the Department of Justice
antitrust suit.
AT&T Inc. announced it would not switch back to the Bell logo,
thus ending usage of the Bell logo for corporate use by any of the
Baby Bells with the exception of
Malheur Bell and on payphones, hats, and
company repair trucks by
Verizon.
Evolution of the RBOCs
Following divestiture in 1984 and the creation of the seven Baby
Bells, the service within the
LATAs remained
regulated until 1996, when the Telecommunications Act of 1996 was
passed. Following this, the Baby Bells began consolidating amongst
themselves. Namely,
SBC, the
former Southwestern Bell, purchased
Pacific Telesis in 1997,
SNET in 1998 and
Ameritech in 1999;
Bell Atlantic merged with
NYNEX in 1997, and with
GTE in 2000
to create
Verizon. US West was acquired by
Qwest in 2000.
AT&T Corp. was
acquired by SBC to form
AT&T Inc. in
2005; the merged company acquired
BellSouth in 2006.
Financial arbitrage
Because of discrepancies between the pricing of the "old" AT&T
shares and the new "when-issued" shares, investors were able to
make risk-free profits, most spectacularly
Edward O. Thorp, who made $2.5 million in what was at
the time the NYSE's largest (nominal) block trade.
See also
References
External links