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Beloit is a city in Rock Countymarker, Wisconsinmarker, United Statesmarker. As of the 2000 census, Beloit had a population of 35,775. Its 2007 estimated census was 37,710. The greater Beloit area is home to more than 91,000 residents. Beloit is the home of Beloit College. It is also home to a Hormel plant, a Frito Lay plant, the world's largest can of chili, and the Beloit Snappers baseball club of the Midwest League. Beloit lays claim to such inventions as the speedometer,Korn Kurls, and John Francis Appleby's twine binder. Korn Kurls, which resemble present day Cheetos, are credited for the founding of the snack food industry.


According to the United States Census Bureau, the city has a total area of 16.7 square miles (43.2 km²), of which, 16.4 square miles (42.6 km²) of it is land and 0.2 square miles (0.6 km²) of it is water. The total area is 1.38% water. Location: .

The city is located adjacent to the Town of Beloitmarker, Town of Turtlemarker, and the Illinoismarker municipality of South Beloitmarker. There is very little agricultural land remaining between Beloit and Janesvillemarker or between Beloit and Rockford, Illinoismarker.

Most of Beloit's development is occurring on the east side, adjacent to Interstates 39/90 and Interstate 43, where the city annexed rural land for the extensive Beloit Gateway Industrial Park, as well as in the newly revitalized downtown located along the Rock River.


As of the census of 2000, there are 35,775 people, 13,370 households, and 8,904 families residing in the city. The population density is 840.2/km² (2,176.6/sq mi). There are 14,262 housing units at an average density of 335.0 persons/km² (867.7 persons/sq mi). The racial makeup of the city is 75.57% White, 15.37% African American, 0.38% Native American, 1.16% Asian, 0.07% Pacific Islander, 4.62% from other races, and 2.85% from two or more races. 9.10% of the population are Hispanic or Latino of any race. Beloit has the 3rd highest percentage of African Americans in the state, after Racine and Milwaukee.

There are 13,370 households out of which 34.0% have children under the age of 18 living with them, 44.5% are married couples living together, 16.6% have a woman whose husband does not live with her, and 33.4% are non-families. 27.5% of all households are made up of individuals and 11.3% have someone living alone who is 65 years of age or older. The average household size is 2.57 and the average family size is 3.10.

In the city the population is spread out with 27.7% under the age of 18, 11.5% from 18 to 24, 28.5% from 25 to 44, 19.3% from 45 to 64, and 13.0% who are 65 years of age or older. The median age is 33 years. For every 100 females there are 92.1 males. For every 100 females age 18 and over, there are 87.2 males.

The median income for a household in the city is $36,414, and the median income for a family is $42,083. Males have a median income of $32,870 versus $23,925 for females. The per capita income for the city is $16,912. 12.5% of the population and 9.6% of families are below the poverty line. Out of the total people living in poverty, 16.4% are under the age of 18 and 6.3% are 65 or older.

Beloit's Diversity % of Minority Population
Beloit 25.43%
Wisconsin 8.47%
United States 23.11%

Recreation and development

Beloiters enjoy a large variety of recreational activities, in part because of the city's uncommon diversity. Beloit is home to a professional minor league baseball team, the Beloit Snappers, as well as a lively riverfront popular to many city dwellers. The downtown, home to many small shops and boutiques has seen a recent renewal. Up-scale downtown condominiums are now visible, with the additions of such venues as Heritage View and the Beloit Inn. Opportunity and easy access to other communities have led to a spurt of growth in the area, some calling it a renaissance of sorts.



  • In 2007, America in Bloom, a national competition between cities declared Beloit as "the best-kept secret of the midwest."
  • In September, America in Bloom named Beloit the overall winner in its population class, Beloit also received top honors for any sized city in the category of landscaping.
  • Anthropologist Margaret Mead described Beloit as "America in microcosm."
  • Beloit has been a Tree City for the past 22 years, earning its place as one of the longest running tree cities in the state, and nation.

List of Tree Cities in Rock County # of years First Year
Beloit 22 Years 1987
Evansville 8 Years 2001
Clinton 6 Years 2003
Janesville 5 Years 2004


Beloit's main festivals include:


Beloit's Major Industry

A † indicates Beloit is home to the company's World Headquarters.


  • Beloit College, a liberal arts college with undergraduate enrollment around 1,300. The campus is notable for numerous prehistoric Indian mounds.
    Beloit College, Prehistoric indian mounds along with the Middle College
  • Blackhawk Technical College, which has its main campus between Beloit and Janesville, has an adult education center in downtown Beloit.
  • Beloit Memorial High School is the city's public high school. The school is part of the School District of Beloit.
  • School District of Beloit Turner is a small K-12 district of 1,300 students and is in the Town of Beloit.
  • The Roy Chapman Andrews Academy, part of the School District of Beloit, is Beloit's "project based" charter high school located at the Eclipse Center.

Notable people

Historic buildings

  • Beloit's Famous Water Tower Place went under demolition in 1935, but was halted shortly after because of the sheer cost of tearing down the tower.

Image:Fairbanks_sign.jpg|Fairbanks-Morse complex

Image:New_Construction_Heritage_View.jpg|Construction along riverfront, downtown Beloit


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