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Gulberg ( ) is a residential and commercial area of Lahoremarker, Punjabmarker, Pakistanmarker. It is known for its upscale shopping centres, restaurants, posh residential areas and the Hafeez Centre (the largest computer and mobile market in Lahore). It also includes Lahore's Gaddafi Stadiummarker Sports Complex, the home of Pakistani cricket. It is also known as the hub of the fashion industry in Pakistan, and is the location of PACE (an upscale shopping mall.)It is bordered by the Allama Iqbal International Airport to the east, the Model Town development to the south, the Aitchison College campus to the north, and the Shadman district to the west. Gulberg is considered to be one of the most exclusive residential areas in Lahore.

The name "Gulberg" is a combination of the Persian "Gul" (flower) and a Punjabi inflection of the Persian word "bagh", meaning an open park. Gulberg was famous in the past for large gardens, hence the name.

Many of Pakistan's leading industrial clans, entrepreneurs, and "pro-establishment" social elite maintain residences in Gulberg, making it the civilian epicenter of Lahore, as Military families of high rank either reside in the city of Rawalpindi, or in the Cantonment("Cantt")district of Lahore.

Lahore's two major markets both are located in Gulberg. The Main Market and Liberty Market are commercial hubs in central Lahore, functioning as half-souq/bazaar, half shopping mall in appearance and layout.

Main Market provides an ever expanding shopping area for a variety of goods.Along side Main Market is the Canal Park Bazar boasting more than 1000 shops.Liberty Market offers a wide variety of shops, department stores, and clothing outlets, and is considered by many Lahoristo be the main shopping plaza of the city. Traffic Jams are the norm.

Most of Lahore's major high-end commercial districts are located within Gulberg, including M M Alam Road, Gulberg Main Boulevard, portions of The Mall Road, Noor Jehan Road, Jail Road, Gaddafi Stadium, and others.

Gulberg's posh reputation is well-deserved. Leading athletic competitions, health and fitness gyms, as well as bi-gender swimming pools are easily accessible to the wealthy inhabitants of the district. The area is known for its cultural centrality for the modern pro-establishment elites of Pakistan, as well as the presence of nearly all of Lahore and Punjab's prestigious non-military families.

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