MyNetworkTV (unofficially
abbreviated MyTV, MyNet or
MNTV) is a television broadcast syndication service in the
United
States
, owned by the Fox Entertainment Group, a division
of News Corporation. Under
its former status as a
television
network, it was the lowest-rated of the then-six major US
English-language commercial broadcast networks.
MyNetworkTV is a sister company to the
Fox network, but operates
separately.
Roger Ailes oversees the
service as chairman of the
Fox
Television Stations Group (FTSG). Greg Meidel, MNTV's
president, supervises its day-to-day operations, along with Fox
executives Jack Abernethy, Dennis Swanson, and Bob Cook.
MyNetworkTV began operations on September 5, 2006 with an initial
affiliate lineup covering about 96 percent of the country, most of
which were former
WB and
UPN affiliates.
On September 28, 2009, following disappointment with the network's
results, MyNetworkTV dropped its status of a television network and
transitioned to become a syndication programming service,
reminiscent of the
Universal Action Pack and
Warner Bros.'
Prime Time Entertainment
Network.
Origins
MyNetworkTV arose from the announcement of new The CW Television
Network, which essentially merged The WB and UPN. As a result of
several deals in the early part of the decade, Fox Television
Stations Group owned several UPN affiliates.
These included UPN's
three largest affiliates: WWOR-TV
in Secaucus,
NJ
(New York
City
), KCOP-TV
in Los Angeles
, and WPWR-TV
in Chicago
. Fox
had bought most of them after acquiring most of the television
holdings of
Chris-Craft
Industries, which founded UPN with
Paramount Pictures (which was acquired by
Viacom around the time of
UPN's founding), while WPWR was bought in 2003 from
Newsweb Corporation. Despite concerns
about UPN's future at the time Fox purchased these three stations,
UPN renewed its affiliation deals with the stations in 2003 for
three years. That agreement's pending expiration, along with some
others, in 2006 gave UPN parent
CBS
Corporation and The WB parent
Warner
Bros. the rare opportunity to merge their respective struggling
networks, the result being The CW.
The CW included no Fox-owned stations; in fact, the coveted New
York, Los Angeles and Chicago affiliations all went to stations
owned by The WB's co-owner,
Tribune
Broadcasting. In response to the announcement, Fox promptly
scrubbed all UPN references from its UPN affiliates' logos and
promotions and stopped promoting UPN programs altogether. However,
in all three cases (especially in the cases of Los Angeles and
Chicago), the WB affiliate was the stronger station; CW executives
were on record as preferring the "strongest" WB and UPN
affiliates.
Media reports speculated that the Fox-owned UPN affiliates would
all revert to being
independent
stations, or else form another network by uniting with the
other UPN and The WB affiliates left out of The CW. Fox parent News
Corp chose the latter route, and announced MyNetworkTV on February
22, less than a month after CBS and Warner Bros. announced The CW
on January 24.
Programming
MyNetworkTV began operations on September 5, 2006 with premieres of
its two initial series. Some affiliates unofficially began branding
their stations on September 4, 2006--
Labor
Day--with supplied preview specials. Programming airs from 8:00
p.m. to 10:00 p.m. (
Eastern/
Pacific time) Monday through
Saturday.
At least eleven current and former affiliate stations have
presented MNTV programs out of pattern:
- KEVU-LP in Eugene, Oregon
airs the MNTV schedule from 9 p.m. to 11 p.m.,
after the "Prime Time Talk" block of Dr. Phil and Oprah.
- KMYQ
in Seattle, Washington
airs MNTV programs from 7-9pm to make way for a 9
p.m. newscast.
- KPDX
in Portland,
Oregon
/Vancouver, Washington
airs MNTV programs from 9 p.m. to 11 p.m. due to
their hour-long newscast at 8 PM produced by sister station
KPTV
which debuted 9/8/2008.
- KRON
in San Francisco
airs MNTV programming from 9 to 11 p.m. after
Dr. Phil.
- From
MNTV's launch through September 19, 2009, KQCA
in Sacramento,
California
aired MNTV programming one hour earlier (7 to 9 pm)
than most other affiliates due to its airing of repeats of
Oprah at 9 pm as a
lead-in to the station's 10 pm newscast produced by sister station
KCRA-TV
. KQCA
now presents MNTV programming in pattern, with the 7 to 8 hour now
filled with reruns of The Office.
- During
its time as a MNTV affiliate KJZZ
in Salt Lake City, Utah
aired MNTV programming from midnight to 2am,
[251513] and brands their station with their
call letters rather than My 14; the reasons included a
local marketing agreement
with then-CBS owned-and-operated station
KUTV
, which allows KJZZ to re-air some syndicated shows
from KUTV, and an extensive schedule of Utah
Jazz basketball games (the station
and team have the same owner, Larry
H. Miller). It had
originally aired from 11 p.m. to 1 a.m. at the network's launch.
KCSG
, an
independent station in St. George
, replaced KJZZ as Utah's MNTV affiliate on August
18, 2008.
- KARZ-TV
in Little Rock, Arkansas
airs MNTV programming from 8 to 10 p.m.
Central
time due to its hour-long newscast at 7 p.m. produced by sister
station KARK-TV
(owned by Nexstar Broadcasting Group) which
debuted on 2/2/2009. Under the previous ownership of
Equity Broadcasting as KWBF,
it aired MNTV programming in its normal 7 to 9 p.m. slot.
- KWKB
in Iowa City,
Iowa
, a dual affiliate of The CW and MNTV, airs MNTV
programming weeknights from 9 to 11 pm Central time, immediately
following CW programming.
- During its time as a dual CW-MNTV affiliate,
KNVA
in Austin,
Texas
aired MNTV programming weeknights from 10 pm to
midnight Central time due to its 30-minute newscast at 9 pm
produced by sister station KXAN-TV
which debuted on 9/28/2009; the remaining half-hour
from 9:30 to 10 was filled with reruns of The Office. Prior to
the newscast's debut it aired MNTV programming from 9 to 11 pm,
immediately following CW programming. On October 21, 2009,
the LIN TV Corporation, owner of
KXAN-TV and controller of KNVA, converted KXAN-TV's semi-satellite,
KBVO
in Llano
, to a
standalone MNTV affiliate, which presents MNTV programming in
pattern. This left The CW as KNVA's sole network
affiliation.
- WNTZ
in Alexandria,
Louisiana
/Natchez, Mississippi
, a secondary MNTV affiliate, airs MNTV programming
Monday-Friday from 9 to 11 pm Central time, immediately following
Fox programming, and its
Saturday night programming on Sundays from 9 to 11 pm.
- WNAC
in Providence,
Rhode Island
, also a secondary affiliate, aired MNTV
Monday-Friday from 11:30 pm to 1 am, with Saturday primetime
running on early Sunday mornings from 1:30 to 3:30 am. (WNAC
has since moved the MNTV affiliation to a digital subchannel, which
presents MNTV programming in pattern.)
- WGGB-DT2
in Springfield, Massachusetts
, also a secondary affiliate, airs MNTV
Monday-Friday from 11:35 p.m. to 1:35 a.m.
- WTRF-DT2
, yet another secondary affiliate, airs MyNetworkTV
from 11 p.m. to 1 a.m.
Heavy local sports preemptions are a problem for MyNetworkTV, as
they have been for all the netlets. However they have become less
of an issue with the end of the network's telenovela strategy,
where an airing of the pre-empted telenovela episode as soon as
possible on the same day was required by default rather than the
flexibility to push a show off to the weekend that came with UPN,
WB, or CW affiliation. Affiliates often scheduled contractual "make
goods" of its daily line between 3 and 6 a.m. Not only are these
light viewing hours, but they air after Nielsen processes its
preliminary morning network ratings.
Telenovelas
- See MyNetworkTV
telenovelas
The network's original format focused on the 18-to-49-year-old,
English-speaking population with programing consisting exclusively
of
telenovelas, starting with
Desire and
Fashion House. Originally, each aired
Monday to Friday in continuous cycles of thirteen-week
seasons, with a one-hour recap of the week's shows
airing on Saturdays; when one series ended, another unrelated
series would begin the following week. The fifth and sixth series,
American Heiress and
Saints and
Sinners, appeared one hour per week on Wednesdays before
abruptly vanishing from the schedule. The MyNetworkTV serial lineup
was broadcast in Australia as
FOXTELENOVELA on the
W. Channel.
In Toronto
, the first Desire/Fashion House
cycle aired weekday afternoons on SUN TV
, but the
station decided not to air subsequent cycles for unknown
reasons.
Proposed programming
The announcement of the new network also stated that additional
unscripted (i.e., "reality") and current-affairs programming were
in development. These were:
MyNetworkTV abandoned development of these programs in Summer 2006
and focused solely on telenovelas.
Later announcements by Fox regarding additional programming to air
on MyNetworkTV
O&Os—such as
Desperate Housewives repeats, a
trial run of the now-
TBS sitcom
Tyler Perry's House of
Payne, and a daytime viewer-participation
game show,
My
GamesFever (which has since been cancelled)—do not apply
to the network as a whole.
Other programming
MyNetworkTV itself does not air
children's programming although
some afflitates air syndicated shows from
Cookie Jar Entertainment. Also it
broadcasts entertainment and sports news programming like
Access Hollywood or
NFL Total Access but it
does not broadcast national
network news programming (nor
does it have a sports division).
Revamping the schedule
In response to the
telenovela lineup's poor
ratings performance, highlighted by a rating
of 0.7% average households, (see "Performance") reports surfaced
that Fox executives planned a major revamp of the MyNetworkTV's
programming, decreasing its reliance on
telenovelas and adding new
unscripted programming to the schedule such as reality shows, game
shows (such as
My
GamesFever), movies, and sports, and a possible revisit to
a deal with the
Ultimate
Fighting Championship. The deal was not signed with UFC, but
rather with another mixed martial arts organization, the
International Fight League, in
conjunction with
Fox Sports
Net.
On February 1, 2007,
Greg Meidel, who
was named to the newly-created position of network president just
10 days earlier, confirmed the rumors and unveiled a dramatically
revamped lineup. The intent of the shakeup was to increase viewer
awareness of the network (and in turn viewership), as well as to
satisfy local affiliates who were disappointed over the poor
ratings performance. After March 7 (when
Wicked Wicked Games and
Watch Over Me finished their
runs),
telenovelas occupied
only two nights of programming, airing in two-hour movie-style
blocks rather than on multiple nights. The remainder of the
schedule includes theatrical movies and the new
IFL Battleground (originally
titled
Total Impact).
In addition, the Saturday night
telenovela recaps ended immediately,
in favor of movies until March. The
1986
film Something
Wild aired on February 3, becoming the network's first
non-telenovela presentation.
Specials and reality programming were also a part of the network's
reformatting. The first two specials aired on March 7. Also,
MyNetworkTV permanently reduced its telenovela programming to a
single night per week, with
American Heiress and
Saints &
Sinners airing one hour each on Wednesdays until their
unexpected termination, due to incompatible flow with
IFC
Battleground from Monday to Tuesday as far as promotions.
Also, the Thursday night movie block featured mostly
action/
adventure
films, with Friday night featuring a mix of contemporary classic
films, beginning June 5.
A side effect of the new programming schedule was the loss of the
network's claim that they were the only U.S. broadcast network to
have their entire schedule available in
HDTV, due to the
IFL, some of the network's
movies, and the additional programming being produced in
480i standard
definition only.
In fall 2007,MyNetworkTV removed telenovelas and began to air
reality and sports shows.
On September 1, 2007, the network aired its first live program, the
men's final of the
AVP Croc Tour's
Cincinnati Open.
Under One
Roof, the network's first sitcom starring
Flavor Flav began airing April 16, 2008. Because
the program used Canadian writers it was unaffected by the
2007-2008 WGA
strike.
On February 26, 2008, the network announced it had picked up the
rights to air
WWE SmackDown,
which left
The CW at the
end of September 2008. The first
Smackdown! episode aired
on Friday, October 3, 2008. The first episode of
WWE
SmackDown pulled in the highest audience in MyNetworkTV
history of 3.2 million viewers and for the first time rated fifth
for the night ahead of The CW and won the night in the male 18-34
& 18-49 demographics.
Current programming
Returning comedies are in
red; new comedies are in
light pink; returning
and repurposed dramas are in
green; new dramas are in
blue; returning
reality shows are in
yellow; new reality shows are in
gold; returning game
shows are in
orange;
new first-year game shows are in
beige; news programming is in
brown;
sports entertainment programming is in
pink; movies and
specials are in
olive.
All times are
Eastern and
Pacific (subtract one hour for
Central and
Mountain time).
- The game shows and WWE Friday Night Smackdown are new episodes,
while the dramas are reruns. Are You
Smarter Than a 5th Grader? will be from the syndicated version
of the game show in its first season. Deal or No Deal will
be from the syndicated version of the game show in its second
season.
Ratings and sponsors
Original format
MyNetworkTV's debut was far from successful.
Desire scored
a 1.1 household rating/2 share;
Fashion House went up to
1.3/2.Fox had sold about half of its projections of $50 million in
advance commercial sales.
As of March 7, 2007 MyNetworkTV was included in Nielsen's daily
"Television Index" reports, alongside the other networks, although
they were still not part of the "fast nationals" that do feature
the others.
Last-minute changes to the Fall 2007 MyNetworkTV schedules included
the title of "Divorce Wars" being changed to "Decision House" and
the addition of "Celebrity Exposé" and "Control Room Presents" to
the network's Monday line-up as well as a one-hour "IFL
Battleground" followed by "NFL Total Access" on Saturdays.
The network's shift from telenovelas to reality shows and movies
produced only a small bump in the ratings. It averaged only a .7
household rating during September 2007. MyNetworkTV continues to be
the second lowest-rated English-language broadcast network in the
United States, ahead of only
Ion
Television.
The night MyNetworkTV debuted
WWE
SmackDown, the network took fifth place in household
ratings ahead of
The CW,
but shortly afterwards went back to sixth place as time went
on.
Of the six broadcast networks, Nielsen Media Research said only
MyNetworkTV went up in the ratings, with 1.76 million viewers per
night, up 750,000 from the previous season.
On Monday, January 5, 2009, MyNetworkTV aired episodes of
The Twilight
Zone. The episodes helped MyNetworkTV rise in the ratings
along with
WWE SmackDown,
being the 2nd highest rated show on the network.
The highest rated program to air on MyNetworkTV is
Home Alone, which aired on December 10,
2008.
Home Alone brought in 3.70
million viewers (not a record) but had a 1.4 demo among the 18-49
year olds.
Current Format
On February 9, 2009, it was announced that MyNetworkTV would be
shifting from a television network to a programming service,
similar to that of
Ion Television's
current lineup. Litton Syndications is interested in the
MyNetworkTV Saturday time slots. General Managers at various
myNetworkTV affiliates are hopeful that
Law & Order: Criminal
Intent,
Deal or No
Deal, and
WWE SmackDown will boost the ratings.
MyNetworkTV plans to air more syndicated shows on primetime this
fall. Advertisers are becoming attracted to MyNetworkTV affiliates'
programming shift. However, reports indicate they seek to create
one original program: a late night talk show similar to
Late Night with Jimmy
Fallon or
Jimmy Kimmel
Live!.
Affiliation
2D version of logo, used in print
ads.
As of August 28, 2006 167 stations were affiliated with the new
network, reaching approximately 106 million households and covering
96% of the US.
This number includes six stations owned at
the time by companies involved in the founding of the competing CW
network: three owned by Tribune Broadcasting (located in Atlanta, Georgia
; Philadelphia, Pennsylvania
; and Seattle,
Washington), and three owned by CBS Corporation; however,
Gannett Company purchased WATL
, the
Atlanta Tribune station, shortly after Fox confirmed it as a
MyNetworkTV affiliate (Gannett's acquisition of WATL was finalized
on August 7, 2006). It must be noted the Tribune sold out
its stake in the WB in exchange for long term affiliation contracts
with the CW network and no longer has an ownership stake in The CW.
CBS is part owner.
On March 6, 2006,
Sinclair
Broadcast Group announced that 17 of its stations, mostly
affiliates of The WB but also a few from UPN and some independent
stations, would become MyNetworkTV affiliates in September 2006.
This occurred despite the widespread presumption that affiliation
with The CW, which at this point was still available in most
markets, would be more valuable; however, Sinclair implied that
MyNetworkTV was more financially attractive for the company.
Some of
the markets the 17 Sinclair stations occupy include Pittsburgh, Pennsylvania
; Tampa,
Florida
; Cincinnati,
Ohio
; San Antonio,
Texas
; Birmingham, Alabama
; Raleigh, North Carolina
; Syracuse, New York
; Nashville, Tennessee
; and Milwaukee, Wisconsin
.
On March 7, 2006,
Raycom Media
announced that its WB and UPN stations would become MyNetworkTV
affiliates that September.
Those stations were WUAB
in
Cleveland,
Ohio
(market #17), KFVE
in
Honolulu,
Hawaii
(market #73), and WBXH-CA
in Baton Rouge, Louisiana
(market #93).
One of
the stations named in an April 26, 2006 announcement of MyNetworkTV
affiliates was KNVA in Austin, Texas, which The CW had added to its list of confirmed
affiliates a week previously. On May 1, 2006
KWKB in Iowa City, Iowa, another previously-confirmed affiliate of The CW,
signed on to carry MyNetworkTV. Currently, these two
stations are the only in the US to be aligned with both new
networks. KNVA will brand MyNetworkTV shows as "MyNetworkTV on The
CW Austin". KWKB's website features station logos labeled as both
"KWKB The CW" and "My KWKB".
In May, WAWB
in
Huntsville,
Alabama
became an official MyNetworkTV affiliate with
the call letters WAMY.
On July
12, 2006, MNTV added WBFS
in
Miami
-Ft.
Lauderdale (market #17), KTVD
in
Denver
(market
#18), WSYX
in
Columbus,
Ohio
(market #32), WTCN
in
West Palm
Beach, Florida
(market #38), WHP
in
Harrisburg,
Pennsylvania
(market #41), WUPL
in
New
Orleans
(market #43), and WAWS
in
Jacksonville, Florida
(market #49). WBFS, WTCN, and WUPL are owned
by CBS Corporation (with WUPL set to be sold to
Belo), KTVD is owned by Gannett, WHP and WAWS are owned
by
Clear Channel
Communications, and WSYX is owned by Sinclair Broadcasting.
WSYX, WHP, and WAWS will carry MNTV on digital sub-channel
stations.
The deal with CBS to affiliate their non-CW
stations with MNTV came as a surprise to everyone in the
broadcasting industry, especially after the icy reception between
CBS and News Corp that began after the CW and MNTV came into the
picture, as they refused to allow WBFS, WUPL and Boston's WSBK
to
affiliate with MNTV as a response to pulling UPN names from the
Fox-owned stations that were affiliated with UPN.
In August 2006, MyNetworkTV filled in its remaining gaps within the
top 100 television markets.
On August 11, 2006, MNTV announced WNAC in Providence,
Rhode Island, market #51, as a secondary affiliate; and WNGT-LP
in Toledo,
Ohio
, market #70, as a primary station.
Additionally, on August 22, 2006, the
network added KAUT
in
Oklahoma
City, Oklahoma
, market
#45, and a digital sub-channel of WRGT
in
Dayton,
Ohio
, market #59, to the affiliate list on its
website. Also that month, WZMY
in
Derry, New
Hampshire
was announced as the Boston
-market
affiliate.
From
MyNetworkTV's inception until September 28, 2009, Mobile,
Alabama
was the largest city without a MyNetworkTV
affiliate, although the city's DMA
(which includes Pensacola
, Fort Walton Beach, Florida
, and the rest of the Gulf
Shores
region) has Fort Walton Beach station WFGX
as the
area's station for the network. This is due to WFGX's weak
analog signal, which is not available west of Pensacola, and the
lack of a
must-carry agreement with
Mobile's
Comcast system, most likely a
remnant of the station's former status as a low-rated
Jewelry TV station before the launch of
MyNetworkTV.
However, after the digital transition, WFGX
will relocate their digital transmitter to Robertsdale,
Alabama
which is in the area of the other
Mobile-Pensacola television transmitters. This will finally
provide a signal for the entire market area and give the Mobile,
Alabama area a MyNetworkTV affiliate for the first
time.
On
September 28, 2009, the three ION
Media Networks-owned stations which cleared MyNetworkTV
(WPXX-TV
in Memphis, Tennessee
and WEPX-TV
(and its satellite/full-power repeater WPXU-TV
) in the Greenville
/New Bern
/Washington, North Carolina
market), due to an affiliation agreement made by
their previous owners, dropped their affiliations and became
full-time ION Television stations as
they had been before September 2006. A digital subchannel
of NBC affiliate WITN-TV
took over full affiliation in Greenville/New
Bern.
WLMT
in Memphis,
that market's CW affiliate picked up the network for the sole
purpose of carrying SmackDown, and due to the network's
reclassification as a programming service, has elected to not carry
the remainder of the network's schedule.
Due to the availability of "instant duopoly"
digital subchannels that are likely
easily available on cable and satellite, and the overall lack of a
need to settle for a secondary affiliation with shows aired in
problematic time slots, both The CW and MyNetworkTV launched with
far greater national coverage than that enjoyed by UPN and The WB
when they started in 1995. UPN for several years had gaps in the
top 30 markets, and by 2005 managed to reach only 86% of the
population. This resulted in secondary affiliations with stations
carrying other networks. In those markets, programs were either
shown out of their intended time-slots or not at all. Examples
included
Star Trek:
Voyager and
Star
Trek: Enterprise; when they were preempted, there were
many viewer complaints. There are a small handful of tiny markets,
however, which have MyNetworkTV as a secondary affiliation even on
digital subchannels because those markets have only one or two
stations, and want to place more emphasis on
ABC,
CBS,
NBC, and Fox that those markets may have
previously lacked on those subchannels.
Nevertheless, because MyNetworkTV was announced after the formation
of The CW and thus got most of the "leftover" stations shut out by
The CW, there are still availability issues in some markets. In
addition, the network is mostly relegated to
low-powered stations in some smaller
markets, which do not have
must-carry
status. The arrival of
WWE SmackDown to the network has
shown this the most, as
wrestling fans have complained about
the availability issues in several markets that have The CW but not
MyNetworkTV.
This was most evident in the Lexington,
Kentucky
market, when local SmackDown viewers
actually protested that they couldn't watch SmackDown
because of low-powered MyNetworkTV/Retro Television Network affiliate
WBLU-LP not being available on cable.
That was
solved shortly afterward when ABC affiliate WTVQ-TV
agreed to move its weather
digital subchannel to 36.3 and convert its former spot on 36.2 into
a MyNetworkTV affiliate, stripping WBLU of its affiliation in the
process.
Branding
At first, many Fox owned-and-operated stations branded local
programming with the
My moniker.
An
example is My
9 and My 9 News for WWOR-TV.
However,
by the third week in October, at least one station, KCOP, went to a
two-column brand, with the network logo on the left side and the
channel number, 13, on the right. The verbal identification
became "MyNetworkTV channel 13." KCOP reverted back to the simpler
"My 13" branding in May 2007.
The network has no digital on-screen graphic logo in the bottom
right-hand corner of the screen on the SD feed (although the HD
feed does), allowing their local stations to use their own logo
instead. On November 13, the network added a translucent show logo
to the bottom left side of the screen, but discontinued it in March
with the beginning of the third telenovela cycle.
In the months before the network's launch, several stations changed
their on-air identities to accommodate for the then-upcoming
network, including all of the Fox Television Stations Group-owned
stations. Affiliates also began to show promotions for the network
featuring the theme of "
Entertainment you can call your
own."
At the time plans for MyNetworkTV were announced, there was at
least one station that was using a similar moniker.
WZMY Derry, New
Hampshire filed a trademark for the "MyTV" name in the summer
of 2005, and for a short time there was speculation the station
might sue Fox for the use of "MyTV". However, on July 21,
2006, an e-mail was sent to WZMY's MyTV e-mail subscribers that the
station would become the Boston area's
MyNetworkTV affiliate. The official announcement came the
following week.
See also
References
- Sex Doesn't Sell, CNNMoney.com,
September 20, 2006
- MyNetworkTV Shifts from Network to Programming
Service, Broadcasting & Cable, February 9,
2009
- MyNetworkTV Changing Business Model,
Hollywood Reporter, February 9, 2009
- MyNetworkTV Will Show Mostly Reruns In The
Fall, USA Today, February 9, 2009
- MyNet Shifts Away From Network Model, TV
Week, February 9, 2009
-
http://storage.broadcastnewsroom.com/articles/viewarticle.jsp?id=113018
- TVWeek.com ~ "MyNetwork TV: No More Scripted",
TV Week, March 1, 2007
- Twentieth TV, Shine Plan Live Daytime Series,
TV Week, August 30, 2006
- My Network scrambles to draw viewers,
Chicago Tribune, January 24, 2007
- MyNetworkTV Executives Plot Schedule Changes,
TV Week, December 15, 2006
- FSN & myNetworkTV Reach Strategic Programming Alliance
with International Fight League, Yahoo!, January 16,
2007
- Fox Networks Enter Mixed Martial Arts Ring,
TV Week, January 16, 2007
- MNT Unveils Schedule With Fewer Telenovela
Nights, Broadcasting & Cable, February 1,
2007
- myNetworkTV Adds Movies, Fighting to Schedule,
TV Week, February 1, 2007
- MyNetTV to Scrap Novelas, Bypass Upfront,
Mediaweek, April 25, 2007
- MyNet Drops Pure-HD Format; Shift From Soap Operas Brings
Standard/HD Mix, TV Week HD Newsletter, March 8,
2007
- myNetworkTV Seeks Arresting Programming,
Digital Video Editing, May 29, 2007
- MyNetwork Plans "Unit" and "Deal" for Fall,
The Live Feed, May 27, 2009
- MediaPost Publications - MyNetworkTV Off To Slow
Start - 09/07/2006
- Topic Galleries - chicagotribune.com
- Exclusive: MNT Cracks Down,
Broadcasting & Cable, March 12, 2007
- MNT Opts for One-On-One Upfront Presentations, Speeds Up
Reality Broadcasting & Cable April 24, 2007
- MyNetworkTV Regroups, Results Mixed, Media
Daily News, October 5, 2007
- MNTV: Broadcast Model "Not Working", Media
Life Magazine, February 10, 2009
- MyNetworkTV Shifts From Network to Programming
Service, Broadcasting & Cable, February 9,
2009
- MyNetworkTV Pins Future on WWE's Brawn,
Mediaweek, February 23, 2009
- Litton Interested In MyNetwork's Saturday Time
Slots, Broadcasting & Cable, February 10,
2009
- MyNet GMs Warm to New Model, Broadcasting
& Cable, February 10, 2009
- GMs Warm to New MNT Model, Broadcasting
& Cable, February 16, 2009
- MyNetworkTV Shakeup Music to Syndicators Ears,
Broadcasting & Cable, February 16, 2009
- MyNet Affiliates See Shift to Programming Service
As Attractive to Advertisers, TV Week, February 16,
2009
- MNT Signs Up Seven More - 7/12/2006 3:41:00 PM -
Broadcasting & Cable
- myNetworkTV Inks Affiliation Pacts - TVWeek -
News
- WWE Universe demands SmackDown in Kentucky
- Now a second chance to watch 'Smackdown'.
Lexington Herald-Leader.
Retrieved on October 31, 2008.
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