Sirius Satellite Radio is a
satellite radio (SDARS) service operating in the United States
and Canada
, owned by
Sirius XM Radio. Headquartered in
New York
City
, with smaller studios in Los Angeles
and Memphis
, Sirius was officially launched on July 1, 2002 and
currently provides 69 streams (channels) of music and 65 streams of
sports, news and entertainment to listeners. Music streams
on Sirius carry a wide variety of genres, broadcasting 24 hours
daily, commercial-free, and uncensored. A subset of Sirius music
channels is included as part of the
Dish
Network satellite
television service. Sirius channels are identified by
Arbitron with the label "SR" (e.g. "SR120", "SR9",
"SR17").
Its
business model is to provide
pay-for-service radio, analogous to the business model for premium
cable television, in which music
channels are free of commercials. Talk channels such as
Howard Stern's "Howard 100" and "Howard 101" do
have regular commercials, approximately 6 minutes per hour.
Subscriptions are prepaid and range in price from US$12.95 monthly
(US$8.99 for each additional receiver) to US$499.99 for lifetime
(of the receiver equipment) subscription. There is a US$15
activation fee for every radio activated. Sirius announced it had
achieved its first positive
cash flow
quarter for the period ending December 2006.
Sirius was founded as
Satellite CD Radio, Inc.,
which it was known by until the change to its present designation
on November 18, 1999. The name is derived from
Sirius, sometimes referred to as the
Dog
Star, the brightest star in the night-time sky, and was
developed by the company's founder David Margolese, and its
Marketing Chief Ira Bahr The dog in the Sirius logo is unofficially
named "Mongo", a name garnered from the debut of Sirius Satellite
Radio’s sponsorship on
Casey Atwood’s
and later
Jimmy Spencer’s
NASCAR entry, when the announcing cast voted on
names. "Mongo" later became NASCAR driver Spencer’s nickname with
the NASCAR Broadcasters (mainly
Darrell
Waltrip) in the following races.
Sirius launched its radio service in four states on February 14,
2002, expanding service to the rest of the continental U.S. by July
of that year.
On October 16, 2006 Sirius announced that it would be launching
Sirius Internet Radio with 78 of its 135 channels being available
worldwide on the internet to any of its subscribers with a valid
user name and password.
On July 29, 2008, Sirius formally completed its merger with former
competitor
XM Satellite Radio.
The combined company began operating under the name Sirius XM
Radio. On November 12, 2008, Sirius and XM began broadcasting with
their new, combined channel lineups.
As of December 31, 2008 Sirius XM had a total of 19,003,856
subscribers.
XM Satellite merger
On February 19, 2007, Sirius announced a merger deal with
XM Satellite Radio. Upon government
approval, the merger combined the two radio services and created a
single satellite radio network in the United States, named SIRIUS
XM Radio.
On March 24, 2008, the United States Justice Department approved
the merger of Sirius and XM. The approval process for this merger
was the longest in United States history. Approval from the
Federal Communications
Commission cleared on July 25, 2008.
One of the issues that the FCC has been called to resolve is the
fact that, 10 years after initiating operations, both Sirius and XM
have kept the United States' outlying states and territories in the
dark. Rep.
José E. Serrano, several members of the
Outlying Areas
Senate Presidents Caucus, headed by
Senate of Puerto Rico President
Kenneth McClintock and a
resolution of the Puerto Rico Senate have called upon the FCC to
require the merged company to offer service to the outlying areas
of the US within a given timeframe as a condition for the
merger.
As a result of Serrano and McClintock's efforts, Sirius made a
written commitment in the FCC docket to offer service in Puerto
Rico within three months of the merger approval. The application
with the FCC for 20 additional repeaters in Puerto Rico was filed
on October 27, 2008. Sirius XM was granted temporary authority for
these repeaters in
September 2009.
On July 25, 2008, after 17 months, the merger was approved in a 3–2
vote by the FCC. The companies voluntarily agreed to stipulations
that include setting aside 8% of their channels for public interest
and minority programming, 3 year price cap, as well as a A-La-Carte
pricing available within 3 months of deal closure.
Content
Channels
According to a Spring 2007 Arbitron report, the five most listened
to channels on Sirius based on their
Average
Quarterly Hour Share are Howard 100, Howard 101, The Highway
(60), Sirius Hits 1 and Octane (20).
Programming content
A major component of Sirius business strategy has been to execute
far-reaching and exclusive deals with big-name entertainers and
personalities to create and build broadcast streams, from the
ground up. Sirius has reached extensive deals with domestic diva
Martha Stewart,
E Street Band member
Steven Van Zandt, aka
Little
Steven,
Jimmy Buffett, and
Eminem to executive-produce streams or entire
channels on Sirius. Van Zandt was the first major musician
recruited by Sirius or XM to create branded music channels and he
has created two distinct stations for Sirius, the
Underground Garage dedicated to
garage rock, and
Outlaw Country
with its focus on
alternative country
music.
By far the largest of these deals was announced on October 6, 2004
when Sirius announced that it signed a five-year,
US$100 million per year agreement with
Howard Stern to move his radio show,
The Howard Stern Show, to
Sirius starting on January 9, 2006. The deal, which gave Sirius
exclusive rights to Stern’s radio show, also gave Stern the right
to build three full-time programming channels. Currently, Stern has
two operating channels on Sirius, but still retains the right to a
third. Stern said his move was forced by the stringent regulations
of the
FCC whose
enforcement was intensified following the
Super Bowl XXXVIII
Halftime Show. Beginning with the announcement of his imminent
departure, Stern complained
Infinity
Broadcasting was making his departure more acrimonious than was
necessary.
Sirius presents an extensive array of programming on multiple
channels that cover a wide variety of genres. The overall
categories include: Music, News/Talk, Sports, Entertainment. Within
each category there are multiple channels that present a wide
variety of sub-genres. For example the Music category sub-divides
into streams for Rock, Pop, Country, Hip-Hop/R&B, Jazz/Blues –
and within each stream there are channels for various sub-sections.
An example of the variety of music offerings available would be the
22 channels playing different sub-genres of rock. Sirius channels
are, on average, more FM styled with frequent DJ chat and narrower
playlists than competing XM channels.
The vast majority of its programming is self-produced exclusively
for Sirius. However, there are some shows—especially in the Talk
genre—that are syndicated programs originally created for
terrestrial radio that now air on traditional radio and Sirius
simultaneously, for example, the
Eternal Word Television
Network which broadcasts on channel 160.
Among the hosts who present shows heard on Sirius, there are many
high-profile personalities:
On November 18, 2004 the former
COO and President of
Viacom,
Mel Karmazin, was
named the
CEO of Sirius. Stern worked under
Karmazin at Infinity Radio and the two appeared to always have a
great deal of mutual respect. It was Karmazin who fiercely
protected Stern in the wake of the
Super Bowl XXXVIII Halftime
Show (produced by MTV and aired by CBS, both co-owned with
Infinity-now CBS Radio-until
CBS
Corporation split off in 2006) and the FCC crackdown on shock
jocks and obscenity, in general.
On October 25, 2005 Sirius announced that "E Street Radio", the
exclusive channel of legendary artist
Bruce Springsteen, would air from November
1, 2005 to January 31, 2006 on the Bridge - Channel 10. On
September 14, 2006, The Bridge was replaced again, by
The Who Channel. This special limited-run
channel was moved to channel 98, replacing
Rolling Stones Radio, and the Bridge
restored, on January 1, 2007, But was turned back into E Street
Radio again on October 5, 2007.
Sports
Another cornerstone of Sirius’ business strategy has been to pursue
exclusive sports content. Currently, Sirius has exclusive satellite
radio broadcasting rights to all
NFL,
CFL and
NBA games. Sirius also
announced in December 2005 a multi-year deal with the NBA, which
made the satellite radio company the broadcaster of more live NBA
games than any other radio outlet. Sirius airs
Full Court Press, weekdays from 12 pm - 3
pm ET; FCP is the only all-NBA show on Sirius. The agreement also
created a 24-hour NBA Radio Channel, which was located on channel
127.However as of November 12, 2008 NBA games have switched to XM
and are therefore now part of Sirius as part of the "Best of XM"
package and the 24-hour NBA channel no longer airs, replaced by
Sporting News Radio.
NHL games were shared with XM for the
2005–2006 season, and XM now holds exclusive rights. Sirius
currently has full
NASCAR coverage,
including, among other programs, a two hour weekly show hosted by
NASCAR driver
Tony Stewart. In 2009,
for the first time, it carried live coverage of the Le Mans 24 hour
race from
Radio Le Mans.
Sirius also has rights to a number of major college sports teams,
including teams in the
Big East,
Big Ten and
Southeastern Conferences as well as
The University of Notre
Dame. Beginning in 2005 Sirius also has exclusive radio rights
to cover the
NCAA Men's
Division I Basketball Tournament. In August 2004, Sirius
launched
Sirius NFL Radio,
a 24-hour radio stream dedicated exclusively to covering the NFL.
Sirius has also been aggressive in creating its own in-house
produced studio sports radio content.
Sirius also has the only national
horseracing talk show,
At the Races,
hosted by noted racing handicapper,
Steve
Byk. The show which airs weekdays between 4 and 7, is unique in
the horseracing world.
The Hardcore Poker Show, Wednesday night at 8 P.M. (eastern),
hosted by Rob Pizzo and Chris Tessaro, is the only syndicated poker
talk show in North America.
Sirius also broadcasts select
English
Premier League matches which generally air on Saturday and
Sunday Mornings during the season, but there are occasionalgames on
weekday afternoons. Continuing their major expansion of soccer
coverage, Sirius announced a deal to add
UEFA Champions League soccer to their
lineup on September 27, 2006. As of recently Sirius also had
exclusive radio rights to broadcast the ESPN television feed of the
Euro 2008 championships. . Rounding out their coverage Sirius also
airs a two hour soccer talk show on Wednesday nights on channel 125
called "The Football Show" with former Metrostars GM
Charlie Stillitano and former
International Italian star
Giorgio
Chinaglia. The show also airs on tuesday evenings after UEFA
Champions League Matches. On Saturdays and Sundays during premier
league season, Sirius airs Radio
606, a
classic radio call in show from the UK discussing all of the days
top matches.
On September 15,
Chris Russo launched
his own show on called
Mad Dog
Unleashed.
As of March 2009,
Major League
Baseball games remain exclusive to XM Radio as a result of an
arrangement dispute between MLB and Sirius XM. It is currently
unclear if and when baseball games will be available to Sirius
subscribers.
SIRIUS Music for Business
In August
2003, Sirius partnered with Clearwater, Florida
-based Applied Media
Technologies Corporation, a provider of telephone "on hold"
messaging. AMTC provides Sirius service in a package branded
as
Sirius Music for Business. For US$29.95 per month, AMTC
provides all of Sirius' streams of commercial-free music, and pays
all performance royalties to
ASCAP,
Broadcast Music Incorporated,
and
SESAC, so that business owners may legally
play Sirius' music in their establishments.
Unlike the music services
Muzak /
DMX Music or
Music
Choice, the Sirius business music services use the same
channels and
SDARS delivery platform as the
consumer Sirius service. The SDARS delivery platform, on the other
hand, is more reliable than any of the other services in that it is
not subject to satellite dish
rain fade.
Unfortunately, the
highly
elliptical orbit of the Sirius satellite constellation can pose
difficulties for the reliable delivery of the signal to stationary
antennas in certain parts of the country. To eliminate this
potential problem, Sirius launched a new
geostationary satellite, FM-5, to
improve service to non-mobile customers such as those of Sirius
Music for Business. The service can also be accessed online using
Sirius' online streaming technology, allowing any business with a
broadband Internet connection to overcome any potential reception
issues. Additionally, Sirius is applying for repeaters in Hawaii
and Alaska and has already been granted authority for 20 repeaters
covering the island of
Puerto Rico by
the
FCC.
Sirius Backseat TV
In March 2007, Sirius announced the upcoming availability of its
first video service called "Backseat TV". In August 2007, the
company revealed details of the first receiver, the SVC1, was
originally offered exclusively through Chrysler OEM factory units.
The service includes streaming video from three "family" television
channels:
Nickelodeon,
Disney Channel and
Cartoon Network Mobile. There will be a
single screen (or a dual screen option in the
Chrysler Town and Country and
Dodge Grand Caravan) for back
seat passengers to watch while front seat passengers have the
option of simultaneously listening to any normal Sirius radio
channel. The service is reported to cost an additional US$6.99 per
month on top of the standard Sirius subscription price. The MSRP of
the factory installed units is US$470 and the aftermarket unit has
an MSRP of US$299.99. Both were made available in the fourth
quarter of 2007.
Other content
In June
2005, Sirius signed an agreement with BBC
Radio 1 in the UK
to
rebroadcast the station to an American audience. Sirius also
has exclusive satellite radio rights to
National Public Radio, carrying two
separate streams (whereas XM's
XM Public
Radio channel carries only programming not produced by NPR,
such as by
PRI). The deal
with NPR was the first high-profile deal entered into by Sirius.
The Sirius NPR NOW (now available on XM) programming does not
include the popular programs
All
Things Considered and
Morning
Edition.
With the launch of Sirius Canada in December 2005, American
listeners gained five Canadian-produced stations including
CBC Radio One,
CBC
Radio Three and
Iceberg Radio, and
Première Plus and
Bande à part for
French listeners. Iceberg Radio is
programmed by
Standard
Broadcasting, which also provides a number of additional
channels exclusive to Canada; the other four come from the
Canadian Broadcasting
Corporation. After a delay and outcry from Canadian
subscribers, Sirius Canada added Howard Stern's Channel 100 to
their lineup in early 2006.
Channel 101, Stern's other channel
(featuring
Bubba the Love
Sponge,
Scott Ferrall, and other
personalities), were made available in late June 2006.
Talk radio content recently added onto Sirius Satellite Radio
include the ABC News and Talk channel 143(since having ceased
operations), including live feeds of Sean Hannity and Larry Elder's
syndicated radio shows, Patriot Talk channel 144 (which includes
Michael Reagan's syndicated radio show) and Fox News Talk channel
145 (which includes syndicated radio hosts such as Alan Colmes and
John Gibson).
On March 14, 2006, Sirius added
Cosmo
Radio,
Playboy Radio, and returned
the audio simulcast of the
Fox News
Channel TV feed, which was previously removed during a contract
dispute. The service also added Fox's satellite talk radio channel,
Fox News Talk.
In April 2003 Sirius launched
Sirius
OutQ, the first ever 24/7 talk channel designed for the
LGBT audience. Personalities associated with
the channel include
Frank DeCaro,
Michelangelo Signorile,
Derek Hartley, and
Romaine Patterson.
In addition to the audio programming, the Sirius broadcast stream
also carries a
Data Services channel that is utilized by
capable receivers and graphical display hardware. Some of the data
services offered are traffic speed and flow, marine weather, and
fuel prices to name just a few. Examples of capable hardware are
the Raymarine SR100 Satellite Weather receiver and the Alpine
NVE-N872A Satellite Traffic Ready navigation system.
Exclusive Channels
Technology
The Sirius signal is separated into three carriers, one each for
the two satellites, and the third for the terrestrial repeater
network where available. Sirius receivers decode all three
4 GHz carrier signals at once to achieve
signal diversity. This is in contrast to
XM which uses six carriers and decodes three 2 GHz carriers to
economize on receiver power consumption and complexity at the cost
of channel-changing speed. There is an intentional four-second
delay between the two satellite carrier signals. This enables the
receiver to maintain a large buffer of the audio stream, which,
along with
forward error
correction, helps keep the audio playing in the event that the
signal is temporarily lost, such as when driving under an overpass
or otherwise losing
line-of-sight of any of the
satellites or ground repeater stations.
A third, separate signal is uplinked to the AMC-6
Ku-band satellite and received by 36-inch
satellite dishes for the ground repeater
network. This third signal is broadcast on a third segment of the
signal.
Receiver technology
At the heart of a Sirius receiver is a custom application specific
integrated circuit (
ASIC) chip called the
Baseband Integrated Circuit currently the STA240, which is
produced by
STMicroelectronics.
The chip contains embedded
ARM7TDMI and
ARM946E-S microprocessors synthesized from
IP
cores. Every baseband has a unique Electronic Serial Number (or
Sirius ID). Another major section of a Sirius receiver is the
tuner. The tuner is also a custom
ASIC, the
STA210. The tuner connects to the antenna, and receives the
incoming satellite and terrestrial signals at 2.315 GHz and
downconverts them to
intermediate
frequency signals at around 75 MHz. The strength of the
signals is approximately -50dBm in clear-sky conditions. The IF
signals are fed to the STA240, which are digitized, demodulated,
error-corrected, de-interleaved, and decrypted using specialized
circuits on the chip. The baseband processor utilizes a 16 MB
SDRAM memory to buffer four seconds of one of
the satellite signals in order to bring it into time coincidence
with the other for
Maximal-ratio
combining. On newer receivers that let you "pause" live radio,
a dual-port PSRAM is employed to store up to 60 minutes of the
selected channel. The baseband processor outputs digital audio over
a Serial Peripheral Interface, which is fed to a D/A converter to
produce the analog audio signal. The front-end of a Sirius receiver
is called the
head unit, required to display descriptive
text (such as the category, channel, artist, and song name) and
provide controls to the user. This is implemented by the
third-party designers of Sirius-ready receivers, using a
microprocessor of their choice.
Sirius offers car radios and home entertainment systems, as well as
car and home kits for portable use. The Sirius receiver includes
two parts — the antenna module and the receiver module. The antenna
module picks up signals from the ground repeaters or the satellite,
amplifies the signal and filters out any interference. The signal
is then passed on to the receiver module. Inside the receiver
module is a chipset consisting of eight chips. The chipset converts
the signals from 2.3 gigahertz (GHz) to a lower intermediate
frequency. Sirius also offers an adapter that allows conventional
car radios to receive satellite signals.
Sirius broadcasts using 12.5 MHz of the
S
band between 2320 and 2332.5 MHz. Audio channels are
digitally compressed using a proprietary variant of
Lucent's
Perceptual
audio coder compression algorithm and encrypted with a
proprietary
conditional access
system. Sirius has announced that they intend to implement
hierarchical modulation technology
to economize on bandwidth up to 25%.
Each receiver must be connected to an external antenna, which is
included with the receiver. Antenna placement is crucial to
receiving a clear signal. In some locations users have experienced
difficulty receiving the Sirius programming because the signal is
not consistently strong. For best reception, antennas should be
placed such that they have an unobstructed view of the sky
(preferably on rooftops without overhanging
eaves or trees). If this is not an option, the antenna
should be placed on an exterior wall. When placing on an exterior
wall, the antenna should be mounted to a wall which faces the
center of the continental United States in order to minimize the
likelihood of the building itself blocking the signal.
Satellite technology
Sirius'
satellites are named Radiosat because there is already a fleet of
satellites named Sirius, launched
by Sweden
's NSAB (Nordiska Satellitaktiebolaget, or Nordic
Satellite AB, and known today as SES
Sirius) and used for general telecommunications and satellite television throughout Sweden
and the rest of Scandinavia.
The
current, primary uplink facility for Sirius is located in Vernon, Sussex
County
, New
Jersey
. The original facility was located on the
roof of the building housing the Sirius studios in Rockefeller
Center in New York City but has since been decommissioned.
Sirius’ spacecraft Radiosat 1 through Radiosat 4 were manufactured
by
Space Systems/Loral. The
first three of the series were orbited in 2000 by
Proton-K Block-DM3 launch vehicles, with the
final three-satellite constellation completed on November 30, 2000.
Radiosat 4
is a ground spare, in storage at Space Systems/Loral’s facility in
Palo Alto,
California
, ready to be launched if any of the three active
satellites encounter transmission problems. The satellites
are based on the Space Systems/Loral 1300 platform. All three
satellites broadcast directly to the consumer's receiver, but due
to the highly elliptical orbit only two of them broadcast at any
given time.
Satellites Radiosat 1 through Radiosat 3 fly in
geosynchronous highly elliptical orbit (
Tundra orbit) in a 24-hour orbital period. The
elliptical path of its satellite constellation ensures that each
satellite spends about 16 hours a day over the continental United
States, with at least one satellite over the country at all times.
The orbit allows the satellites to broadcast from directly overhead
the continental United States, avoiding the problem of large
buildings or objects blocking the signal and requiring a much
smaller terrestrial repeater network than does sister network
XM.
On June 8, 2006, Space Systems/Loral announced that it was awarded
a contract for the fifth Sirius spacecraft. The new spacecraft
features a nine-meter unfurlable reflector. The first four Sirius
spacecraft used more traditional parabolic reflectors. The new
satellite has been designed for geostationary orbit, unlike the
other satellites in the constellation; the different orbit has the
stated purpose of allowing for more consistent reception for fixed
location users (many subscribers have reported having to regularly
reposition their antennas for optimal reception). Radiosat 5 is in
a
geostationary orbit at 96 degrees
west. It was launched July 9, 2009, and announced to be in service
as of September 9, 2009.
[43660]
Future fleet
On February 29, 2008, the launch service provider
International Launch Services
(ILS) announced a contract which includes launch of the SIRIUS FM-6
satellite on a
Proton Breeze M rocket.
SIRIUS FM-6 is currently under construction at Space Systems/Loral.
ILS anticipates the launch will take place in the fourth quarter of
2010.
Receivers
As of 2005, Sirius receivers are available for various new
Audi,
BMW,
Chrysler,
Dodge,
Ford,
Infiniti,
Jaguar,
Jeep,
Land Rover,
Lexus,
Lincoln,
Mazda,
Mercedes-Benz,
Mercury,
MINI,
Mitsubishi,
Nissan,
Scion,
Toyota
(except
Corolla),
Porsche,
Volkswagen, and
Volvo vehicles, and the service plans on
adding availability for portable use.
Subaru
offers Sirius on the Forester and Impreza. Starting in 2006, all
Rolls-Royce vehicles sold in
the United States come with a Sirius radio and lifetime
subscription as standard equipment. Sirius has an exclusive
contract for VW and Audi vehicles from 2007 through 2012, and with
Kia Motors from 2008 through 2014, with
an optional extension to 2017. Beginning in the 2007 model year,
Bentley vehicles will have Sirius as an
option, and it will be standard equipment in several models
beginning in 2008.
Porsche switched to
XM Satellite Radio on their
vehicles beginning with the 2007 model year. Currently, only Toyota
(including its Lexus and Scion divisions) and Subaru offer both
Sirius and XM contracts.
Sirius also makes several receivers for aftermarket installations
such as the Sportster4, Starmate Replay, Sirius S50 with built in 1
GB MP3 player, and the Sirius One.
Popular radios from Sirius:
- Sportster 5 - plug and play radio with a color
screen and one hour of storage
- Sirius Stiletto
100 - the first portable Sirius radio that allows
subscribers to listen to live Sirius programming. The Stiletto
boasts a 2 gigabyte memory, which is roughly equivalent to 100
hours of recording time. The unit's batteries give the user
approximately 30 hours of life. The unit also features Wi-Fi
technology, which is used as a backup to stream music from the
Internet when a clear signal strength is not readily available from
the built-in antenna. Sirius' partnerships with Napster and Yahoo
Music provide additional content for Stiletto users.
- Sirius Stiletto
10 -The "feature"-lite version to the Stiletto 100.
The Stiletto 10 offers all that the Stiletto 100 offers but does
not offer Wi-Fi, MP3/WMA playback and only offers 256 megabytes of
storage space (about 10 hours of Sirius programming). The Stiletto
10 offers Artist and Song Seek - Not featured on the Stiletto 100
or Stiletto 2. This seek function will watch for your favorite
artists and songs that you want to hear and will let you know when
they are playing on any other station.
- Sirius Stiletto
2 - the newest portable Sirius radio. A slimmer,
improved version of the Stilleto 100. Has microSD slot behind
battery for storing MP3/WMA files and playlists (not Sirius
content). Wi-Fi support expanded to handle WPA and WPA2
(non-Enterprise) with passcodes.
- Sportster 3 was the first radio to use the new
universal dock station.
- Sirius S50 - the first portable Sirius radio -
which is not a LIVE portable, it has to be plugged in to a home or
car dock where content can be downloaded for later listening. The
RIAA through its efforts to amend the Audio Home Recording Act and
its lawsuit against XM Radio has crippled the S50 as it tried to
limit the number and quality of downloads available to
consumers.
- Sirius Starmate ST1 (note: ST1C is the
Canadian version)
- Sirius Starmate Replay ST2
- Sirius Sportster Exec. Docking Station Package
- Sirius Sportster Radio with Boombox Package
- Tivoli Sirius Table Radio
- Kenwood H2EV Radio with Car and Home Kits
- Clarion Calypso Sirius Radio
with Car Kit
- XACT XTR1 Radio with Car Kit
- SiriusConnect for Pioneer SIR-PNR1 which can be modified with
kit from MJS's
Gadgets to provide a Serial or USB Serial interface to control
the radio. Useful for building Carputer
user interfaces.
On-line media streaming options

Yahoo!
For an additional fee, Sirius subscribers are also able to access
all of the proprietary music channels and most of the talk stations
via
streaming media through
Sirius.com.
Alternatives to the browser based player are available such as a
Yahoo! Widget (designed to look like a miniature
Sportster model receiver), and SIRIUS Internet Radio Player (based
on Windows Media Player and available as plug-in or standalone
application). Both alternatives are gaining popularity with
streaming listeners, and offer artist and track name information
updated in real time, which is an improvement from the online
Sirius player.
NiceMac LLC, creator of the StarPlayr and StarLightXM product lines
have created clients for Mac, PC, Windows Mobile and iPhone. The
company recently merged with Jason Millard of Millard Software and
plans to release uSirius StarPlayr, a Sirius XM iPhone client in
2009.
[43661]
Sirius subscribers who use a
Linux-based
operating system can use
Sipie to stream
on-line channels. Neither Windows Media Player nor a web browser
are needed.
In addition to being available through Sirius.com, Howard Stern's
website offers a
Java
application that streams the two Stern-themed channels. The site
also states that Stern-specific video and audio clips will be made
available at a later date.
iPhone and iPod Touch application
Sirius XM
has developed a software application for use on the Apple
iPhone and Apple iPod Touch devices that allows its subscribers
and users of those devices to listen to its programming. The
application was released and available for download on the evening
of June 17, 2009. Sirius XM set up a
special web site for
it. These applications receive all stations but the Howard Stern
stations.
Sirius in Canada
In
November 2004, a partnership between Sirius, Standard Broadcasting and the Canadian Broadcasting
Corporation filed an application with the Canadian
Radio-television and Telecommunications Commission to introduce
Sirius in Canada
. The
application was approved on June 16, 2005.
The decision was
appealed to the Canadian federal
cabinet by a number of broadcasting, labour, and arts and
culture organizations, including the Friends of Canadian
Broadcasting, CHUM
Limited
, and the National Campus
and Community Radio Association. The groups objected to
Sirius’ approach to and reduced levels of
Canadian content and
French language programming, along with the
exclusion of Canadian non-commercial broadcasting. After a lengthy
debate, cabinet rejected the appeals on September 9, 2005.
Sirius Canada was officially launched December
1, 2005.
The Canadian Broadcasting Corporation has reported poor reception
in
northern Canada.
Sirius in Puerto Rico
in September 2009, The Federal Communications Commission said "yes"
to Sirius XM's request for Special Temporary Authority temporarily
to operate 20 terrestrial repeaters for the satellite radio service
in Puerto Rico.
The commission did so over the objections of the
Puerto Rico Radio
Broadcasters Association (Asociación de Radiodifusores de
Puerto Rico), who said the approval in essence expands the Sirius
XM footprint outside its authorized coverage area and that the
satcaster would compete with terrestrial broadcasters for
listeners.
After receiving communications by public officials in opposition to
the broadcasters, such as
Puerto Rico
Secretary of State Kenneth McClintock, in rejecting those
arguments, the commission said Sirius XM's footprint already covers
the island but the signal is weak and blocked by tall buildings and
foliage. As for the impact on competition, the FCC said it has
considered these arguments before and "declined to find that"
satellite radio would harm local broadcasters.
The Sirius full terrestrial coverage is available in select sites
in the cities of San Juan, Carolina, Bayamón, Cataño, Caguas and
Ponce. In the rest of Puerto Rico, coverage is provided by Sirius'
constellation of satellites.
Sirius Internet Radio
In October 2006, Sirius announced that it was launching a new
service named Sirius Internet Radio that offered approximately 75
of the 135 Sirius channels worldwide to people other than
subscribers to its satellite radio service. Prior to this, Sirius
subscribers who had a satellite radio were also able to access many
of the Sirius channels via the internet, using a special password,
but the service operated at 32
kbit/s and was only available to those
who purchased a satellite radio receiver. Sirius Internet Radio
(SIR) is an internet-only subscription, allowing worldwide
listeners to listen to the content without having to purchase a
satellite radio receiver. The service also expands the number of
channels that are available to
Sirius
Stiletto 100 users via
WiFi.
Liberty Media Corporation Investment
As of 11 February 2009, Sirius XM had $3.25 billion in total debt
and had until 17 February 2009 to repay $175 million in bonds held
by
EchoStar. EchoStar has been buying
Sirius XM's debt since an unsuccessful December 2008 takeover bid.
Shares of Sirius XM have been trading for less than $1 since 10
September 2008.The company has announced that it may file for
bankruptcy "as early as" Tuesday, February 17, 2009.On February 17,
2009, Sirius entered into an investment agreement with
Liberty Media Corporation. Sirius
received 550 million dollars to pay off maturing debt in exchange
for 12.5 billion shares (40%) of its convertible preferred stock.
Sirius expects to be cash flow positive $350 million in 2009.
See also
References
External links