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Squawk Box Europe is a television business news programme on CNBC Europe, aired from 7-10am CET (6-9am WET) each weekday. It also airs on CNBC Asia between 2.30 p.m.-5.00 p.m. Hong Kongmarker / Singaporemarker time (1.30 p.m.-4.00 p.m. with DST), and in the United States on CNBC World at the respective time, 1:00 a.m. - 4:00 a.m., ET. The programme is currently co-anchored by Geoff Cutmore, Louisa Bojesen and Steve Sedgwick. Prior to June 2003, the programme ran for only two hours, between 7.00 to 9.00 UK time but later gained an hour from Today's Business.

Format

As of December 1, 2008, the programme is co-presented by Cutmore, Bojesen and Sedgwick. Cutmore was briefly a reporter for CNBC Asia's Asia Squawk Box in 1998 before moving to CNBC Europe, and has been the show's main anchor since its revival (see History section). In addition to the in-studio team, live reports are regularly provided by Martin Baccardax, Rebecca Meehan (LSE), St├ęphane Pedrazzi (Parismarker), Roland Klaus or Patricia Szarvas (Frankfurtmarker), Dan Scott (Zurich) and Claudia Pensotti (Milanmarker). It covers the opening of the European markets at 8:00 a.m. WET where Bojesen stands in front of the video wall and brings in correspondents from different cities for approximately the next half hour.

A guest host also appears on the programme each day (during the second and third hour, like its US and Asian counterparts). Another important element of show is its interviews with other analysts and CEOs of major companies. Viewers are usually welcomed to email their thoughts and questions to the show's guests.

Although the programme was originally presented solo by Cutmore, Maria Bartiromo (who was part of the original US Squawk Box team) serves as a guest co-anchor on the show when in London to co-host the annual European Business Leaders Awards.

With the promotion of Bojesen and Sedgwick to co-anchors (see History section), Squawk Box Europe now follows a format similar to the US version.

History

Squawk Box Europe was in existence prior to CNBC Europe's merger with European Business News. Like the current version, the original version took viewers to the opening of the European markets. This version was hosted by Nigel Roberts. After the merger, it was replaced by Europe Today for more than a year before being revived. Between this point, and a relaunch in September 2004, it was known by the fuller title of CNBC Europe Squawk Box. In September 2004, CNBC Europe relaunched all of its programming, using titles and graphics inspired by (but unlike the previously set, not directly derived from) CNBC US' look at the time. From this point, until December 2008, the show's theme music was an edited version of its US' counterpart's theme music between 2003-2005.

Previous contributors to the show have included Ross Westgate (now presenting Worldwide Exchange), Simon Hobbs (now presenting The Leaders) and Guy Johnson (now presenting European Closing Bell and Europe Tonight).

On 1 December 2008, Squawk Box Europe was relaunched with a new look, logo, and music. The new look is not based on CNBC US' Squawk Box look, but has been designed specially for Squawk Box Europe. Bojesen and Sedgewick were promoted to full co-presenters of the programme at this point, and the "News Update" segments, which had been axed by CNBC Europe some years previously, returned. [435327]

Supplements to the Show

The host of Squawk Box Europe, Geoff Cutmore, also has a blog on CNBC.com, called "Morning Thoughts".

See also



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