Target Corporation, usually
known simply as Target, is an American retailing company that was
founded in Minneapolis, Minnesota in 1902 as the Dayton Dry Goods Company.
the company opened its first Target store in nearby Roseville.
The Target store concept grew and
eventually became the largest division of Dayton Hudson,
culminating in the company changing its name to Target Corporation
in 2000. The company has opened stores in all but one
state (the exception, , being Vermont), operating
as Target, SuperTarget, and formerly Target Greatland.
the second largest discount
retailer in the United
States, behind Walmart.
company is ranked at number 28 on the Fortune 500
, and is a component of the Standard & Poor's 500
index. The company
licenses its bullseye trademark to Wesfarmers
, owners of the separate Target Australia
In 1902, George Dayton constructed a six-story building in downtown
Minneapolis and convinced R.S. Goodfellow Company to move its
Goodfellows department store into the location. The store's owner,
Reuben Simon Goodfellow, retired and sold his interest in the store
to George Dayton. In 1903, the store changed its name to the Dayton
Dry Goods Company, and it changed its name again to the Dayton
Company in 1911. In the 1950s, it acquired the Portland,
Oregon-based Lipmans department
store company and operated it as a separate division.
the Dayton Company opened Southdale, the world's first fully-enclosed two-level
shopping center in Edina, Minnesota, a suburb of Minneapolis.
The Dayton Company
also became a retail chain
its second Dayton's store in Southdale.
1962–1971: The founding of Target
the Dayton Company, using a concept developed by John F. Geisse, entered discount
merchandising by opening its first Target discount store in
Minnesota, a suburb north of Saint Paul.
Target's original bullseye logo from
1962 until 1981.
The name "Target" originated from Dayton's
publicity director, Stewart K. Widdess, and was intended to prevent
consumers from associating the new discount store chain with the
department store. The new subsidiary, Target Stores, ended its
first year with four units, all in Minnesota. Target Stores lost
money in its initial years, but in 1965 it reported its first gain
with sales reaching $39 million, allowing a fifth store to open in
Minneapolis. In 1966, Bruce Dayton launched the B. Dalton Bookseller
which became the largest hardcover bookseller in the United States.
The bookseller chain was named after the founder, but with the
in Dayton replaced with an l
. Target Stores expanded
outside of Minneapolis by opening two stores in Denver,
Colorado, and sales
exceeded $60 million.
In 1967, the Dayton Corporation was
established and it went public with its first offering of common
stock, and it opened two more Target stores in Minnesota resulting
in a total of nine units.
Target changed its bullseye logo to a more modern look, and
expanded into St. Louis,
Missouri, with two new stores.
This SuperTarget sits on the site of
the first Target store, which opened in 1962 and was torn down and
replaced by this much larger store in 2005.
That year, Target
Stores experienced a transition phase: Target's president and
co-founder, Douglas J. Dayton, went back to the parent Dayton
Corporation and was succeeded by William A. Hodder, and senior vice
president and cofounder John Geisse left the company. He was later
hired by St. Louis-based May
, where he founded the Venture Stores
chain. Target Stores ended the
year with 11 units and $130 million in sales. In 1969, it acquired
the Lechmere electronics and appliances
chain that operated in New England, and expanded Target Stores into Texas and Oklahoma with six new units and its first distribution center in Fridley,
The Dayton Company also merged with the
Detroit-based J.L. Hudson company that year, to become the
Dayton-Hudson Corporation consisting of Target and five major
department store chains: Dayton's, Diamond's of Phoenix, Arizona, Hudson's, John A.
City, Oklahoma, and Lipmans.
Target Stores added seven new units, including two units in
Wisconsin, and the 24-unit chain reached $200 million in
That year, Dayton-Hudson also acquired the Team
Electronics specialty chain that was headed by Stephen L. Pistner.
Ulrich moving up at DH: speculation mounts about
naming a successor - Robert Ulrich becomes chairman of Dayton
, Discount Store News
, Richard Halverson,
May 2, 1994.
Dayton-Hudson acquired sixteen stores from the Arlan's department
store chain in Colorado, Iowa, and
That year, two of those units reopened as
Target stores, and in 1972 the other fourteen were reopened to make
a total of 46 units. This caused the chain to experience another
major transition phase: It reported its first decrease in profits
since its initial years, as a result of the chain's rapid expansion
and the top executives' lack of experience in discount retailing.
Its loss in operational revenue was due to overstocking and
carrying goods over multiple years regardless of inventory and
storage costs. By then, Dayton Hudson considered selling off the
Target Stores subsidiary. In 1973, Stephen Pistner, who had already
revived Team Electronics and would later revive Montgomery Ward
, was named chief executive
officer of Target Stores, and Kenneth
was named Target
Stores's senior vice president. The new management saved the chain
by marking down merchandise to clean out its overstock and by
allowing only one new unit to open that year. In 1975, it opened
two stores, reaching 49 units in nine states and $511 million in
sales. That year, the Target discount chain became the company's
top revenue producer.
In 1976, Target opened four new units and reached $600 million in
sales. That year, Macke was promoted to president and chief
executive officer of Target Stores. In 1977, Target Stores opened
seven new units, and Stephen Pistner became president of Dayton
Hudson, with Macke succeeding him as chairman and chief executive
officer of Target Stores. The senior vice president of Dayton
Hudson, Bruce G. Allbright, moved to Target Stores and succeeded
Kenneth Macke as president. In 1978, the company acquired Mervyns
and became the 7th largest retailer in the
United States. Target Stores opened eight new stores that
year, including its first shopping
mall anchor store in Grand Forks, North Dakota.
In 1979, it opened 13 new units to a total
of 80 Target stores in eleven states and $1.12 billion in sales.
it sold its Lipmans department store chain
of six units to Marshall
Field's, which rebranded the stores as Frederick & Nelson.
year, Target Stores opened seventeen new units, including
expansions into Tennessee and Kansas.
acquired the Ayr-Way discount retail chain
of 40 stores and one distribution center from Indianapolis-based L.S.
Ayres & Company, which it
reopened in 1981 as Target stores. That year, Stephen Pistner left
the parent company to join Montgomery
, and Kenneth Macke succeeded him as president of Dayton
Hudson. Floyd Hall succeeded Kenneth Macke as chairman and chief
executive officer of Target Stores. Bruce Allbright left the
company to work for Woolworth
, where he was named
chairman and chief executive officer of Woolco
. Bob Ulrich
became president and chief executive officer of Diamond's
Department Stores in 1981. In addition to the Ayr-Way acquisition,
Target Stores expanded by opening fourteen new units and a third
distribution center in Little Rock, Arkansas, to a total of 151 units and $2.05 billion in
1982–2000: West and East Coast expansion
Since the launch of Target Stores to this point, it had focused its
expansion in the Central United
. In 1982, it expanded into the West Coast of the United
States by acquiring 33 FedMart stores in
Arizona, California, and Texas and opening
a fourth distribution center in Los Angeles. 1962-1992 Dayton's dream is on Target,
Discount Store News, April 20, 1992.
Bruce Allbright returned to Target Stores as its vice chairman and
chief administrative officer, and the chain expanded to 167 units
and $2.41 billion in sales. The 33 units acquired from FedMart were
reopened as Target stores in 1983. Also in 1983, it founded the
Plums off-price apparel specialty
chain with four units in the Los Angeles area, with an
intended audience of middle-to-upper income women.
In 1984, it sold its Plums chain to Ross
after only 11 months of operation, and it sold its
Diamond's and John A. Brown department store chains to Dillard's
. Meanwhile, Target Stores added nine new
units to a total of 215 stores and $3.55 billion in sales. Floyd
Hall left the company and Bruce Allbright succeeded him as chairman
and chief executive officer of Target Stores. In May 1984, Bob
Ulrich became president of the Dayton Hudson Department Store
Division, and in December 1984 became president of Target
the company acquired 50 Gemco stores from
Lucky Stores in California, allowing Target Stores to become the dominant
retailer in Southern California
as the chain grew to a total of 246 units. It also opened a
fifth distribution center in Pueblo, Colorado.
Dayton-Hudson sold the B. Dalton Bookseller
chain of several hundred units to Barnes & Noble
. In 1987, the acquired
Gemco units reopened as Target units, and Target Stores expanded
into Michigan and Nevada, including
six new units in Detroit, Michigan, to compete directly against Detroit-based Kmart, leading to a total of 317 units in 24 states
and $5.3 billion in sales.
Bruce Allbright became president
of Dayton Hudson, and Bob Ulrich succeeded him as chairman and
chief executive officer of Target Stores. In 1988, Target
Stores expanded into the Northwestern United States by opening eight units in Washington and three in Oregon, to a total
of 341 units in 27 states. It also opened a distribution center in
California, and replaced the existing distribution center in
Indianapolis, Indiana, from the Ayr-Way acquisition with a new
it expanded by 60 units, especially in the Southeastern United States where
it entered Florida, Georgia, North
Carolina to a total
of 399 units in 30 states with $7.51 billion in sales.
included an acquisition of 31 more stores from Federated Department Stores
chains in Florida, Georgia, and North
Carolina, which were later reopened as Target stores. It also sold its
Lechmere chain that year to a group of
investors including Berkshire
Partners, a leveraged buy-out firm based in Boston,
Massachusetts, eight Lechmere executives, and two local shopping
it acquired Marshall
Field's from BATUS Inc. and
Target Stores opened its first Target
Greatland general merchandise superstore in Apple
In 1991, Target Stores had opened 43 Target
Greatland units, and sales reached $9.01 billion. In 1992, it
created a short-lived chain of apparel specialty stores
called Everyday Hero with
two stores in Minneapolis. They attempted to compete against other
apparel specialty stores such as GAP
by offering private label
apparel such as its Merona
brand. In 1993, it created a chain of closeout stores
called Smarts for liquidating
clearance merchandise, such as private label apparel, that did not
appeal to typical closeout chains that were only interested in
national brands. It operated four Smarts units out of former
Target stores in Rancho Cucamonga, California, Des
Moines, Iowa, El Paso,
Texas, and Indianapolis, Indiana that each closed out merchandise in nearby
distribution centers. Target Stores to Close Experiemental [sic]
Clearance Outlets, The Indianapolis Star, July 27,
In 1994, Kenneth Macke left the company, and Bob
Ulrich succeeded him as the new chairman of Dayton-Hudson.
Target Stores opened its first SuperTarget hypermarket in Omaha, Nebraska.
It also closed the four Smarts units after
only two years of operation. Its store count increased to 670 with
$15.7 billion in sales, and in 1996 to 736 units with $17.8 billion
in sales. In 1997, both of the Everyday Hero stores were closed.
Target closes Everyday Hero in Mall of America
Minneapolis/St. Paul Business Journal
, September 11, 1997.
Target's store count rose to 796 units, and sales rose to $20.2
billion. In 1998, it acquired Greenspring Company
direct marketing unit, the Rivertown Trading Company, from Minnesota Communications
, and it acquired the Associated Merchandising
Corporation, an apparel supplier. Target Stores grew to 851 units
and $23.0 billion in sales. In 1999, it acquired Fedco
and its ten stores in a move to expand its
SuperTarget operation into Southern
. It reopened six of these stores under the
Target brand and sold the other four locations to Wal-Mart, Home Depot, and the
Ontario Police Department, and its store count rose to 912
units in 44 states with sales reaching $26.0 billion.
September 7, 1999, it relaunched its Target.com website as an
site and as part of
its discount retail division. The site initially offered
merchandise that differentiated its stores from its competitors,
such as its Michael Graves
2000–present: Target Corporation
January 2000, Dayton Hudson Corporation changed its name to Target
Corporation and its ticker symbol to TGT; by then, between 75
percent and 80 percent of the corporation's total sales and
earnings came from Target Stores, while the other four
chains—Dayton's, Hudson's, Marshall Field's, and Mervyns—were used to
fuel the growth of the discount chain, which expanded to 977 stores
in 46 states and sales reached $29.7 billion by the end of the
It also separated its e-commerce operations from its
retailing division, and combined it with its Rivertown Trading unit
into a stand-alone subsidiary called target.direct. In 2001, it
announced that its Dayton's and Hudson's stores would operate under
the Marshall Field's brand, which was the most recognizable name in
the Department Stores Division. Target Stores expanded into Maine, reaching
1053 units in 47 states and $33.0 billion in sales.
it expanded to 1147 units, which included stores in San Leandro
(Bayfair Mall), Fremont, and Hayward, California, and sales reached
$37.4 billion, and in 2003 it reached 1225 units and $42.0 billion
9, 2004, Target Corporation announced its sale of the Marshall
Field's chain to St. Louis, Missouri-based May
Department Stores, which would become effective July 31,
As well, on July 21, 2004, Target Corporation
announced the sale of Mervyns to an investment consortium including
Sun Capital Partners,
, Cerberus Capital
, L.P., Lubert-Adler/ Klaff and Partners, L.P., which
was finalized September 2
. Target Stores
expanded to 1308 units and reached $46.8 billion USD in sales. In
2005, it reached 1397 units and $52.6 billion in sales, and in 2006
it expanded to 1488 units and sales reached $59.4 billion.
2005, Target began operation in Bangalore, India, and these
operations currently support all Target business units.
2006, Target completed construction of the Robert J. Ulrich Center
in Embassy Golf Links in Bangalore, and Target plans to continue
its expansion into India with the construction of additional office
space at the Mysore Corporate Campus.
On January 9, 2008, Bob Ulrich announced his plans to retire as
CEO, and named Gregg Steinhafel as his successor. This is due to
Target Corporation policy which requires its high ranking officers
to retire at the age of 65. Ulrich's retirement as CEO was
effective May 1
, but he will remain the
chairman of the board until the end of the 2008 fiscal year.
On March 4, 2009, Target expanded outside of the continental United
States for the first time. Two stores were opened simultaneously on
the island of Oahu in Hawaii, along with two stores in Alaska.
Despite the economic downturn, media reports indicated sizable
crowds and brisk sales.
Target Corporation has its headquarters on Nicollet Mall in Minneapolis, near the site of the original
As well as the main retail subsidiary,
Target Stores, the company owns several other subsidiaries, which
- Target Financial Services (TFS): issues
Target's credit cards, known as the Target REDcard, consisting of
the Target VISA and the Target Card (formerly
the Target Guest Card), issued through Target National Bank
(formerly Retailers National Bank) for consumers and through Target
Bank for businesses. Target Financial Services also oversees
GiftCard balances. In October 2007, Target launched its PIN based
debit card, the Target Check Card. The Target Check Card withdraws
funds from the customer's existing checking account, and allows for
up to $40 "cash back". The check card allows customers to
accumulate points towards Target Rewards, as well as designate a
school for Target's Take Charge of Education program, and
accumulate pharmacy rewards. Unlike the Target Card and the Target
Visa, customers do not receive an instant 10% discount for opening
- Target Sourcing Services/The Associated Merchandising
Corporation (TSS/AMC): This global sourcing organization
locates merchandise from around the world for Target and helps
import the merchandise to the United States. Such merchandise
include garments, furniture, bedding, and towels. TSS/AMC has 27
full-service offices, 48 quality-control offices, and seven
commissionaires located throughout the world. TSS/AMC employs 1,200
people. Its engineers are responsible for evaluating the factories
that do business with Target Corporation for quality, as well as
labor rights and transshipment issues. It was acquired by Target
Corporation in 1998, and was founded in 1916, previously owned by
the clients it served. It also acts as a buying office for Saks Incorporated, Bloomingdale's, Stage Stores Inc., TJ
Maxx, and Marshalls. The Target
Sourcing Services division locates merchandise exclusively for
Target Stores and Target.com.
- Target Commercial Interiors: provides design
services and furniture for office space and originated in the home
furniture department at Dayton’s. Currently, Target Commercial
Interiors has an unusually high market share of Fortune 500/1000
business customers, and are expanding to attract small to medium
sized businesses, as well as home offices. This subsidiary has
six showrooms in Illinois, Minnesota, and Wisconsin, including a first-of-its-kind retail concept store
and showroom in Bloomington, Minnesota that opened on June 23, 2005.
- Target Brands: owns and oversees the company's
private label products, including the
grocery brands Archer Farms and Market
Pantry, Sutton & Dodge, their premium meat line, and the
electronics brand Trutech. In addition, Bullseye Dog is a trademark, and the
Bullseye Design and 'Target' are registered trademarks of Target
- Target.com: owns and oversees the company's
e-commerce initiatives, such as
the Target.com domain. Founded in early 2000 as target.direct, it
was formed by separating the company's existing e-commerce
operations from its retailing division, and combining it with its
Rivertown Trading direct marketing unit into a stand-alone
subsidiary. In 2002, target.direct and Amazon.com's subsidiary Amazon Enterprise
Solutions created a partnership in which Amazon.com would provide
order fulfillment and guest services for Target.com in exchange for
fixed and variable fees. This electronic commerce relationship
between target.direct and Amazon Enterprise Solutions will last
until August 2010. After the company sold Marshall Field's and
Mervyns in 2004, target.direct became Target.com. The domain
target.com attracted at least 288 million visitors
annually by 2008 according to a Compete.com survey.
is a chain of discount department stores
are about 95,000 to 135,000 square feet (12,000 m²) and carry
hardlines ("regular" products and goods), softlines (clothing), and
a limited amount of groceries, mostly non-perishable. Specifically,
Target stores carry clothing, shoes, jewelry, health and beauty
products, electronics, compact discs, DVDs
bedding, kitchen supplies, sporting goods, toys, pet supplies,
automotive supplies, and hardware supplies. They also carry
seasonal merchandise such as patio furniture during the summer and
decorations during November and
December. Many stores may also have Target Optical, a portrait
studio, and a garden center and most all new locations built after
2004 include Target Photo, Target Pharmacy
, and a Pizza Hut Express
standard in addition to "Food
Avenue". It has also been reported that Cold Stone Creamery
and Target have
signed a deal to test in-store ice cream shops in three stores. In
2008, Target has begun to use the name "Target Cafe" in place of
"Food Avenue", as noted on in-store coupons.
The first Target stores included leased supermarkets in addition to
general merchandise, which during the time was a common practice by
discount retailers as they attempted to offer a one-stop shopping
experience to customers. Douglas Dayton stated in 1967 that "we
believe that the discount-grocery store is a necessary ingredient
in what we offer the customer. After all, food sales are about 40%
of all department store-type merchandise sales, so the two kinds of
stores go hand-in-hand and are what people think of when they think
of a discount store." However, by the end of the decade, Target
started moving away from this general merchandise and leased
supermarket practice. In 1969, Target opened its first store
consisting of only general merchandise. As an effort to continue to
compete and stand out in the competitive U.S. food market, meat and
produce were placed with grocery in two general merchandise Target
stores as a test project in early 2009, and may be expanded to new
and re-modeled locations if sales fare well.
The exterior of new Target store in
Miami, FL which takes cues from local architecture.
The exterior of the Target in busy
West Hollywood, CA.
In the past, the one-hour photo processing labs were not owned by
Target but by Qualex
, a subsidiary of
, and were staffed by
employees of Qualex, not Target. However, in June 2005, Target
spokeswoman Brie Heath announced that Target Corporation will
replace the Qualex photo labs with their own labs running Kodak
equipment, and will staff them with Target employees. Unlike the
previous Qualex labs, all photo processing is done "in house",
including next-day, digital, and Kodak
Touch processing, although a few labs have been replaced with
"send-out" only service with a self-service Kodak Picture Maker
kiosk. A select
number of "test" stores are running with Fujifilm
equipment instead of Kodak. Target has
also partnered with Yahoo! Photos
for online photo services, including
ordering prints online for one-hour store pickup. This ended in
September 2007. Target Photo now partners with Kodak Gallery
, and Photobucket
is a chain of general merchandise
that are about 150,000 square
feet (14,000 m²). Like SuperTargets
carry a larger selection of general merchandise than a pre-2004
basic Target store; however, they do not have a full-line of
groceries like meat
. The first Target
Greatland opened in Apple Valley, Minnesota, in 1990, but has since been remodeled and
expanded, becoming a SuperTarget.
From 2005 to 2008, the
company reorganized the sales floor, allowing them to double the
grocery space and move some departments to streamline the layout to
better match a typical Target floorplan. Prominent features include
double entrances on single level stores along with an expanded Food
Avenue. The Target Café may include a Pizza
, Taco Bell Express
. The construction of new
Target Greatland stores has been phased out in favor of building
general merchandise stores with a selection of perishable grocery
items. The last Target Greatland opened in 2007 and
is located in Antioch, California.
SuperTarget logo, 2006-present.
is a chain of hypermarkets
that are about . Like Target
Greatland, SuperTarget features double entrances on one-story
stores. The store logo spells "Super" in green script up to 2006,
from that point on, newer locations are signed in red block letters
in the Helvetica
font that the word
"Target" uses in favor of a more streamlined red "Target Brand"
look. SuperTarget stores offer everything found in a general
merchandise Target store, but also include amenities such as a full
grocery selection, fresh produce, bakery and deli. Most old
locations and all new SuperTarget stores will include a Target
Optical. Many SuperTarget stores may also feature Starbucks Coffee
, Pizza Hut
, Taco Bell Express
, (which is
currently being phased out in all Target locations), Target
Pharmacy, The Studio @ Target (a portrait studio), Target Photo,
and a Wells Fargo Bank
or U.S. Bank
. Select few
stores in Maryland and the Twin Cities also have a new concept
inside called Target Clinic. It is similar to Minute Clinic found
in drug stores
such as Walgreens
. Unlike many other hypermarkets in the
States (such as Wal-Mart
Supercenter and Meijer), SuperTargets are
not open twenty-four hours.
In the past, some SuperTargets featured an E*TRADE
trading station instead of a bank. However,
in June 2003, E*TRADE decided to remove all E*TRADE branches from
their SuperTarget locations without advance notice. This sudden
move was not initiated by Target Corporation. Mitchell Caplan
, E*TRADE's CEO at that time,
said that "We were not able to make it into a profitable
distribution channel...[w]e're better off exiting." E*TRADE also
sent a letter of notification to their customers informing them
about this change.
SuperTarget opened in Omaha, Nebraska in 1995, and the second SuperTarget opened in
Kansas, later that same year.
, Target operated 218
SuperTarget stores in 22 U.S. states
majority of those are in Texas and Florida, with sizable numbers in
Minnesota and Colorado.
October 2009, Target opened a two-story Target store that resembles
the SuperTarget format in West Palm Beach, however the name SuperTarget was not used despite
the store having a full grocery center, and the SuperTarget style
While many Target stores share a fairly common big-box store
layout, the company has been
flexible with its designs. Target operates unique stores across the
country in urban locations or within malls, in which a standard
one-story building would not be feasible. These stores encompass
multiple floors with both sales floor area and off stage areas such
as offices or storage rooms spanning a number of these floors.
Vertical transportation is provided in the store by escalator
, a specialized escalator for
has used their urban store concept to open multiple story stores in
city centers such as in Brooklyn,
New York City, Queens, New
York City, Glendale, Los Angeles, Chicago, Pasadena, California, San Diego, Washington, D.C., Atlanta, New Orleans, and Minneapolis within the corporation's headquarters
complex. The company also has plans to open an urban
store in Pittsburgh in the city's East Liberty section in 2011.
Building stores in these environments carries an elevated cost
which is offset by the high potential for business that these
stores can bring in. The Target store located on Nicollet Mall in Minneapolis features a three-story glass
entrance and a design that sets it apart from suburban Target
This urban store alone cost Target Corporation
16.3 million. This concept has
also been used to convert Target stores from former Bullock's
, J. W. Robinson's
Regional Distribution centers
, Target Corporation operated 27 distribution centers across the United States. Target opened two new distribution centers in 2006 (Rialto, California and DeKalb, Illinois) and one in 2009 (Newton, North Carolina) to support the growth of its stores. With the exception of vendor supplied items, such as greeting cards and soda, these distribution centers ship items directly to Target stores. Also, unlike Wal-Mart, Target's grocery selection does not come from their own distribution centers, but from the companies that Target has partnered with.
retail chain's first distribution center opened in Fridley,
Minnesota, in 1969.
It included a computerized
distribution system and was known as the Northern Distribution
Center. During this time, the chain consisted of
seventeen stores after having expanded into Oklahoma and Texas.
On August 9, 2004, Target announced to their suppliers that they
were going to perform a trial on the effects of radio frequency identification
on the efficiency of
supply chain management
the Dallas/Fort Worth
. This trial involved one Target distribution center
and ten nearby Target stores. Here, RFID tags would be placed on
the bar codes of pallets and cartons to track the goods from the
suppliers to the distribution center, and from the distribution
center to the stores. As of 2009
RFID has been
phased out of the Dallas/Fort Worth Metroplex
On January 27, 2009, Target announced the closing of its
distribution center in Maumelle, Arkansas, the second-oldest in the
company. The reason cited was the need to ensure that Target
remains competitive in the long-term.
Food Distribution centers
SuperTarget stores require fresh produce, refrigerated and frozen
items. Food distribution centers owned by SuperValu
have been utilized by
Target for many years. In October 2003, SuperValu’s facility in
Arizona was converted to serve Target exclusively.
change was implemented at the SuperValu center in Fort Worth,
Texas. A new distribution center was constructed by
Target in Lake City,
Florida to serve the southeast, but it is operated by
SuperValu. A fourth center in Cedar Falls,
Iowa is projected to open in August 2009.
warehouses owned by SuperValu are still used in other regions, but
Target plans to replace those over the next few years. In Colorado, stores
are serviced through FreshPack Produce Inc. of Denver,
The company operates four facilities to receive shipments from
overseas manufacturers and suppliers. They are located near
ports at Rialto,
California; Savannah, Georgia; Lacey, Washington; and Suffolk, Virginia.
Merchandise received is sent directly to
Regional Distribution centers.
sales orders from the Target Direct division, which operates from
the Target.com website, are processed by the facility in Woodbury,
Minnesota, with some support from Savannah,
Georgia and other vendors. New centers are
scheduled to open at Ontario, California and Tucson, Arizona in 2009.
Typical interior of a Target
Corporation competes directly against other discount retailers,
mainly Wal-Mart and Kmart.
Interior of a Target Greatland
founding in 1962, it has intended to differentiate its stores from
its competitors by offering what it believes is more upscale,
trend-forward merchandise at low cost, as opposed to the
traditional concept of focusing on low-priced goods. Douglas J.
Dayton, one of the Dayton brothers, explained John Geisse's
As a result, Target stores tend to attract younger and more
educated and affluent customers than its competitors. Currently,
Target shopper is 41 years old,
which is the youngest of all major discount retailers that Target
competes directly against. The median household income of Target's
customer base is roughly $63,000 USD
. Roughly 76% of Target customers
are female, and more than 45% have children at home. About 80% have
attended college and 48% have completed college. Ninety-seven
percent of American consumers recognize the Target Bullseye
In October 2008, Target announced plans to fight the perception
that their products are more expensive than those of other discount
retailers, such as Wal-Mart. The company planned to add perishables
to their inventory, cut back on discretionary items, and spend
three-quarters of their marketing budget on advertising that
emphasizes value and includes actual prices of items featured in
ads. Target also planned to slow its expansion from about 100
stores a year down to 70 stores a year.
Target refers to itself as a "discount department store
" instead of just a
discount store. Target does not play any music in their stores. It
also does not promote items or services through its public address system
. Target designs
its stores to be more attractive than Wal-Mart, and other large
box-department stores by having wider aisles, drop ceilings, a more
attractive presentation of merchandise and generally cleaner
fixtures. In addition, special attention is given to the design of
the store environment: Graphics reinforce Target's advertising
imagery and shelves are dressed with contemporary signage,
backdrops and liners, often printed on inexpensive material such as
paper, corrugated and foam boards. Some stores—particularly those in the
vicinity of major airports—have a bullseye painted on the roof that can be
seen from above: the stores in Rosemont, Illinois, near O'Hare International Airport and Richfield, Minnesota, adjacent to Minneapolis-St.Paul International
Airport are among such locations.
Some people jokingly give Target the pseudo-French
pronunciation tar- ,
though it were an upscale boutique. This trend is incorrectly
believed to have been started by Oprah
, when she used the French pronunciation to refer to the
store on her television show; it has actually been traced back to
1962, the year the first Target store opened; this was reinforced
by a 1980s television advertisement starring Didi Conn
. This pronunciation has also led some
people to incorrectly believe that the company is
Target calls its customers "Guests", its employees "Team Members",
and its supervisors "Team Leaders". Also, managers are known as
"Executive Team Lead (ETLs)" and the Store Manager is known as the
"Store Team Leader (STL)". This practice was derived in 1989 from
The Walt Disney
Target stores do not sell firearms
. In the
early 1990s, they stopped selling toy guns that looked realistic
and limited its toy gun selection to ones that were brightly
colored and oddly shaped. They do not sell tobacco
products and have not sold cigarettes
Target has many exclusive deals with various designers and
name-brands, including Michael
, Mossimo Giannulli
, Liz Lange
among others. To further increase
their fashion profile, Target also created its fashion-forward
line, which hires
famous designers to design collections available only for a few
months. Target, after hiring architect Michael Graves to design the
scaffolding used to renovate the Washington Monument
and contributing $6
to the restoration plan, introduced
its first designer line of products in 1999, the Michael Graves
Collection of housewares and home decor products. Is Target making a Graves mistake?
Discount Store News
, February 8, 1999. Wal-Mart and Kmart have followed
Target's lead by signing exclusive designers to their stores as
Target also partners with well-established national
brands to create exclusive collections for its stores. Recently,
created a line of electronics under the
Sony LIV name geared toward women. The collection included a CD
player that resembled a purse and a CD player that was equipped to
be mounted under the kitchen counter. Another example of this is
Target having an exclusive deal with Food
for selling DVDs of TV shows featuring popular chefs
such as Rachael Ray
, Alton Brown
, and Paula
. In July 2006, Target started selling
two-tone pink edition Apple iPods through a partnership with Colorware.
Sometimes manufacturers will
create red-colored items, exclusively for Target. In 2002, Nintendo
produced a red special
of the Game Boy
, which featured the Target logo above the screen.
In 2005, IFC
partnership with Target to promote a selection of independent
films, both in Target stores and on IFC
Monday nights at 9:00 p.m.
Eastern. Originally titled IFC Cinema Red
, the promotion
was rebranded on air asThe Spotlight
in 2007. The in-store
headers refer to the selected titles as IFC Indies -
Independent films chosen for Target by the Independent Film
The Target GiftCard is the retailing division's stored-value card
or gift card
. Target sells more gift cards than any
other retailer in the United States and is one of the top sellers,
by dollars and units, in the world. The unique designs of their
cards contribute to their higher sales, as well as Target's policy
of no expiration dates or service fees. Past and current designs
, "scratch and
sniff" (such as peppermint during the Christmas
season), glow in the dark
light-up, a gift card on the side of a bubble blower
, a gift card that can function as
, and even a giftcard that allows the
sender to record a voice message. A current environmentally
friendly giftcard is made from bioplastic
manufactured from corn. Target rolled out a new MP3 player giftcard
for the 2006 holiday season. It holds 12 songs and must be
purchased with an initial value of at least $50.
Some of these unique design ideas are patented
, and these patents are assigned to the
Target Brands subsidiary. For example, some such Target GiftCard
designs feature a wooden front side. On May 24, 2005, the United States Patent
and Trademark Office
granted U.S. patent D505,450 for the
"ornamental design for a credit or stored value card with wood
layer" to inventors Amy L. Lauer and John D. Mayhew. U.S. patent
7004398, for the "stored-value card assembly including a
stored-value card, an edible product, and a wrapper", was granted
to Michael R. Francis and Barry C. Brooks on February 28, 2006.
Both patents have been assigned to Target Brands, Inc.
Target GiftCards are also collectors items. Some of the first gift
cards issued are valued at over $300 (even though the card doesn't
have any money on it). Every year Target introduces new Holiday
GiftCards. In 2007, Target's Holiday GiftCards featured a wind-up
flashlight, a musical gift card, a gift card that lights up, and a
scented gift card.
Target ClearRx prescription
In 2005, Target introduced a major revision of prescription
bottles, which it calls the
system. The redesigned bottles are
color coded, flattened-out and turned upside down providing more
room for the label. This system was based on the patent by student
Deborah Adler and was named one of Time'
s "Most Amazing Inventions of
Target Corporation is consistently ranked as one of the most
companies in the country.
It ranked #11 in Fortune Magazine's "Top 20 Most Admired Companies"
for 2007, largely in part to the donation efforts of the company as
a whole. According to a November 2005 Forbes
article, it ranked as the highest
cash-giving company in America in percentage of income given
(2.1%). Target donates around 5 percent of its pre-tax operating
profit; it gives over $3 million a week (up from $2 million in
years prior) to the communities in which it operates. It also gives
a percentage of charges from its Target Visa to schools designated
by the cardholders. To date, Target has given over $150 million
to schools across the United States through this program.
by-laws state it must give 5 percent of its pre-tax profits to
evidence of Target's philanthropy can be found in the Target House
complex in Memphis,
Tennessee, a long-term housing solution for families of
patients at the city's St. Jude
Children's Research Hospital.
The corporation led the way with more than
$27 million in donations, which made available 96 fully furnished
apartments for families needing to stay at St. Jude over 90
Target has a standard no-solicitation rule at its properties, as it
seeks to provide a "distraction-free shopping experience for its
guests."Exemptions to this policy were previously made for the
red kettles and
bell-ringers outside Target stores during the holidays through
Christmas. In 2004, however, Target asked the organization to
explore alternate methods to partner with Target. Target donates to
local Salvation Army chapters through its grant program and
annually to the United Way of
(the Salvation Army is a member of the United Way
In 2005, Target and the Salvation Army created a joint effort
called "The Target/Salvation Army Wish List," where online shoppers
could donate goods to the organization for Hurricane victims by
buying them directly from Target.com between November 25, 2005, and
January 25, 2006. In 2006, they created another joint effort called
"The Target/Salvation Army Angel Giving Tree," which is an online
version of the Salvation Army's Angel Tree program; in addition to
donating proceeds made from the sales of limited edition Harvey
Lewis angel ornaments within Target's stores. During the
Thanksgiving holiday of 2006, Target and the Salvation Army
partnered with magician David Blaine
send several families on a shopping spree the morning of Black Friday
. The challenge held
that if Blaine could successfully work his way out of a spinning
gyroscope by the morning of Black Friday, then several families
would receive $500 shopping certificates. The challenge was
completed successfully by Blaine.
During disasters, Target has been a major benefactor for relief
efforts. Target provided monetary and product
donations during the September 11
attacks; it also donated money for relief efforts for the
tsunami in South Asia and donated $1.5 million (U.S.) to the
American Red Cross in the
aftermath of Hurricane Katrina in
It also allowed its store properties in the affected
area to be used as command centers for relief organizations. It
also donated supplies such as water and bug spray. Besides these
major disasters, Target also regularly lends support to disasters
that are not as well known or only affect a regional area.
Target Corporation agreed to reduce their sales on all materials
containing polyvinyl chloride
(PVC). Testers found toxic lead and phthalates and large amounts of
PVC in toys, lunchboxes, baby bibs, jewelry, garden hoses, mini
blinds, Christmas trees, and electronics. Several studies have
shown that chemicals in vinyl chloride can cause serious health
problems for children and adults. The University of Illinois
Medical Center in Chicago states that people who use products
containing PVC can become exposed with harmful toxic phthalates and
lead, which eventually can become a big contributor with dioxins.
Lois Gibbs, executive director of the Center for Health,
Environment and Justice stated, "Target is doing the right thing by
moving away from PVC and switching to safer alternatives." Other
companies reducing the PVC on their shelves include Wal-Mart,
Microsoft, Johnson & Johnson, Nike, and Apple. Target stores
have been taking environmental measures by reusing materials within
their stores and recycling certain products like broken hangers,
cardboard, rechargeable batteries, etc. Target is beginning to
reduce energy use with energy-efficient storefronts, and reducing
waste with recycling programs.
Target released a 13-page report in 2007 that outlined their
current and future plans for becoming more earth-friendly according
efforts include installing sand filtration systems for the store's
wastewater. Recycling programs will be aimed at garment hangers,
corrugated cardboard, electronics, shopping carts, shrink wrap,
construction wastes, carpeting and ceiling tiles and roofing
materials. All stores in Oklahoma will be partnered with Oklahoma Gas & Electric to
exclusively use wind power for all Target stores in order to reduce
nationwide use only LED
restrooms that reduce waste water by 30%. Some Target stores are
installing roof gardens or green roofs
which absorb storm water and cut down on surface runoff
, mitigate temperature
fluctuations and provide habitats for birds. There are currently
four green-roof Target stores in Chicago.
Target carries over 700 organic and alternative products from
brands such as Archer Farms
, Burt's Bees
, and Method Products
. They also sell clothes made
from organic cotton, non-toxic cleaners, low-energy lighting and
electronics, non-toxic and non-animal tested cosmetics, and
furniture made from recycled materials. , Target has been offering
reusable shopping bags as an alternative to disposable plastic
bags. Target gift cards are made from corn-based resins. All of the
stores' packaging is done with a modified paperboard/clamshell
option and has goals for phasing out plastic wrap completely.
collaboration with MBH Architects,
Target's first "green" building was a 100,000+ square foot Target
store built in 1995 in Fullerton, California.
It was a part of the EPA Energy Star
Showcase for its use of skylights that cut the original energy
consumption by 24% with a 5-year payback. Target and MBH Architects
were awarded the "Green Lights Partner/Ally of the Year
Target is the only national retailer employing a Garment Hanger
reuse program, which keeps millions of pounds of metal and plastic
out of landfills. In 2007, this program prevented 434 million
hangers from entering landfills.
On June 15, 2009, the California Attorney General and 20 California
District Attorneys filed a lawsuit in Alameda County alleging that
Target stores across the state have been illegally dumping
hazardous wastes in landfills.
On October 1, 2009 Target Corporation agreed to pay a $600,000
civil penalty for importing and selling a variety of toys with lead
paint levels which were higher than is legally allowed. The
alleged that “Target knowingly imported and
sold the illegal Chinese-made toys between May 2006 and August
Target Forensic Services
The Washington Post
revealed that Target is operating two sophisticated criminal
forensics laboratories, one at its
headquarters and the other in Las Vegas.
Originally, the lab was created as an
internal need for the company to investigate instances of theft and
fraud and other criminal actions that have occurred on its own
properties. Eventually, the company began offering pro bono
services to law enforcement
agencies across the country. Target's Forensic Services has assisted
agencies at all levels of government, including federal agencies
such as the United States
Secret Service, Bureau of Alcohol,
Tobacco and Firearms and the Federal
Bureau of Investigation.
The labs have become such a popular
resource for law enforcement that Target has had to restrict its
assistance to violent felonies
. Retailer Target Branches Out Into Police Work
The Washington Post
, January 29, 2006.
Practices that cause some concern include lack of a living wage
certification, lack of labor unions
, and Target's contribution to
. Liza Featherstone,
contributing editor to the "The Nation" magazine and author of
Selling Women Short: The Landmark Battle for Workers' Rights at
stated the following in an interview.
In addition to Target's lack of labor
, several employees have stated that, during new employee
training sessions, videos and lectures included strong anti-union
messages. Often, managers have threatened employees
with losing their job if they are caught trying to organize a
union, similar in fashion to Wal-Mart's practices.
In 2002, the company was alerted to sporting caps and shorts having
the number "88" embroidered on them. This number has been used by
known white supremacist
slang for "Heil Hitler
". A customer
informed the company of the offensive merchandise. Target did not
pull the merchandise or issue public apology until the Southern Poverty Law Center
echoed its concern and the media began reporting on the
In 2004, the company's decision to bar the Salvation Army from
soliciting donations at its stores generated much negative
publicity (see Philanthropy
section above). In addition, Target refuses to let Toys for Tots
collect toys on their
properties. Target said that, in the face of rising requests from
other charities, it could no longer justify the exemption for the
In 2005, Planned Parenthood
protested Target policy involving a conscience clause
pharmacists to refuse to dispense the emergency contraceptive, Plan
, based on religious
beliefs, as long as the employee ensures that the prescription is
filled by another pharmacist in a timely manner. Defenders of
Target applaud the company for upholding the employee's freedom of conscience
, while critics
feel this policy fails to uphold the pharmacist's duty of care
In November 2005, the American Family Association
criticized Target and other retailers for not using the word
"Christmas" in its holiday
. Target responded by introducing words like
"Christmas" and "Hannukah
" on its website
and in-store signage, and by showing holiday ads that included the
phrase "Merry Christmas
In July 2007, Target Corporation was fined $120,000 by the United States
Environmental Protection Agency
for selling outlawed aerosol
confetti string. The EPA said that the fine stemmed from
Minneapolis-based Target's sale of Horrible Spooky String, a
children's sprayable confetti product that violates the Clean Air
Act because it contains banned hydrochlorofluorocarbons
Such chemicals deplete the ozone layer and their sale or
distribution in "non-essential" products has been prohibited in the
1, 2009, a Target store in Pikesville, Maryland was shut down by the local health department
following a rodent infestation.
the previous month, the county had received complaints from
customers of mice
in the snack bar
and bags of pet
that had been chewed open.
Target defines diversity as individuality. The company state this
individuality may include a wide spectrum of attributes such as
personal style, age, race, gender, ethnicity, sexual orientation,
language, physical ability, religion, family, citizenship status,
socio-economic circumstances, education and life experiences.
The Target employee diversity program is called "The Strength of
Many. The Power of One." It specifically seeks to work with vendors
and contractors that are owned by minorities or women.
It has long extended domestic-partner benefits to straight, gay,
and lesbian employees. It has received an 86 on the Human Rights Campaign
Equality Index Score. In addition, Target Corporation was named one
of the "100 Best Companies for Working Mothers" in 2004 by
Association for the Advancement of Colored People
repeatedly given Target failing grades on its annual Economic
Reciprocity Initiative report card, a measure of the company's
"commitment to the African-American citizenry". In 2003 and 2005,
the NAACP has rated Target an "F" on this report; in 2004, Target
was rated a "D-". In 2006, when Target was asked why it didn't
participate in the survey again, a representative explained,
"Target views diversity as being inclusive of all people from all
different backgrounds, not just one group."
In February of 2006 the National Federation of the
(NFB) filed a class action discrimination lawsuit in
Northern California's Alameda County Superior Court, claiming that
Target’s commercial website, "contains thousands of access barriers
that make it difficult, if not impossible, for blind customers to
use." Target Corporation settled the lawsuit in October 2008 paying
$6 million and agreeing to work with the NFB over the next three
years improving the usability of the Target.com site.
On August 24, 2009 the United States Equal Employment
(EEOC) filed a discrimination lawsuit
against national retailer Target Corporation for unlawfully denying
reasonable accommodation to an employee with multiple
disability-based impairments and substantially reducing his work
hours due to the medical conditions. According to the claims in the
press release, Target’s actions
violated Title I of the Americans With
Disabilities Act of 1990
(ADA) and Title I of the Civil Rights Act of 1991
owns the naming rights to the Target Center and the forthcoming Target Field in Minneapolis.
The Target Chip Ganassi Racing IndyCar
visiting Purdue University
It also sponsors the NASCAR
and is a long-time sponsor of the IndyCar
racing teams of Chip Ganassi Racing
. In the 2002 and
2003 NASCAR seasons, the #41 Chip
Target car was driven by Jimmy
; for the 2004 season and 2005 seasons, Casey Mears
drove the car. In 2006, Reed Sorenson
took over the #41 when Mears
moved to a different Chip Ganassi car on the same team. Sorenson
drove the car through the 2008 season and Target has also had some
major sponsorship time on the Ganassi Racing #40 car with Dario Franchitti
and Jeremy Mayfield
who subbed for the injured
Franchitti. The 40 team has since been shut down. For 2009, the
Target sponsorship moved to the #42 driven by Juan Pablo Montoya
with the newly formed
Earnhardt Ganassi Racing
Target also sponsored Earnhardt Ganassi Racing's #8 car driven by
, which it co-sponsors
in some races with other sponsors such as Guitar Hero
until the team was disbanded in May 2009. The 2009 season marked
the 20th Anniversary of the Target race program (1990-present).
Dario Franchitti won his second IndyCar championship, and with
Scott Dixon finishing second, gave Target a one-two sweep in the
IndyCar Series. Dixon and Franchitti won 10 of 17 races (Dixon-5,
Franchitti-5) and tied the team record from 1998 where Alex Zanardi
and Jimmy Vasser combined to win 10 in the 19-race 1998 CART
Target Corporation is a major sponsor of the annual Minneapolis Aquatennial
, where it
hosts the Target Fireworks Show. It is the largest annual fireworks show
west of the Mississippi River, and
the fourth largest annual fireworks show in the United States.
also sponsors the Museum of Modern Art in Manhattan, New York.
It hosts Target Free Friday Nights,
providing to all visitors free admission to the museum during
Fridays after 4 p.m. The company also hosts Target First
Saturdays at the Brooklyn Museum. A similar Target-sponsored program at the
Angeles County Museum of Art called "Free after Five" provides free admission in
the evening throughout the week. Tuesdays are free at
the Museum of Contemporary Art in Chicago, Illinois, courtesy of Target. In its hometown of
Minneapolis, Target sponsors the Target Free Thursday Nights at the
Center, where admission is free after 4 p.m. as well as in
its sister-city Saint Paul hosting "Target Third Free Sundays" at
the Minnesota Children's
Museum. In Boston, Massachusetts, Target sponsors $1 Friday Nights at Boston Children's Museum from 5:00
- 9:00 p.m.
was the presenting sponsor of the annual Los Angeles Times Festival
of Books on the campus of UCLA.
is the founding sponsor of the Weekend
radio program. Target often supports major awards shows
such as the Oscars
, and the
. In the past, it has
participated in the Tournament of Roses Parade
Notes and references
- Rowley, Laura (2003) On Target: How the World's Hottest
Retailer Hit a Bull's-eye John Wiley & Sons; Hoboken, New
Jersey. ISBN 0-471-25067-8.
- Lipman Wolfe and Co., June 24, 2006.
- Dayton's and Southdale Stores, Rudder &
Finn, October 7, 1956.
- From Roseville to Greatland, Target still hits the
mark, Discount Store News, September 17, 1990.
- Lechmere, Inc. company history,
Helvetica Hegemony, Slate, Mia Fineman, May 25,
- Calling It Quits, Time, John S.
Demott, May 20, 1985.
- Leadership paves the way to company strength,
DSN Retailing Today, April 10, 2006.
- Plums fall doesn't cause too many shock waves,
Discount Store News, Sidney Rutberg, February, 1984.
- Dayton Hudson, sour on Plums, sells its
11-month-old off-pricer, Discount Store News, March
- Dayton-Hudson In Dillard Deal, The New York
Times, August 10, 1984.
- Target sets test of new Smarts closeout store,
Discount Store News, Richard Halverson, May 3, 1993
- MPR parent sells Rivertown Trading Co. to Dayton
Hudson, Minnesota Public Radio, March 23, 1998.
- Associated Merchandising Corporation, The
American Chamber of Commerce in Thailand.
- Target buys Fedco for SuperT, Discount
Store News, July 26, 1999.
- Target may step up NE rollouts; debuts long-awaited
e-tail site, Discount Store News, September 20,
- Target is the name, Discount Store
News, February 21, 2000.
- Target Corporation 2000 Annual Report,
- Target Corporation 2001 Annual Report,
- Target Corporation Fourth Quarter Earnings Per
Share $1.29, Target Corporation, February 27, 2007.
- Target Website
- Target Website
- Target Lights create evolving Minneapolis
landmark, Minneapolis/St. Paul Business Journal, April
- Vendor Compliance, Target Corporation.
- Target Sourcing Services/AMC History, Target
- Michelle Bruch, Target taking over Crate & Barrel space on
Nicollet Mall, Downtown Journal, December 14,
- Target and Amazon.com Expand Online Target Store, The
Write News, August 21, 2002.
- Target Corporation and Amazon Enterprise Solutions
Extend E-Commerce Agreement to 2010, Target Corporation, July
- Cold Stone Creamery to Open Test Stores in Target,
Chain Store Age, May 5, 2006.
- BJ's closes photofinishing kiosks, Photo
Marketing Newline, June 22, 2005.
- E-Trade closes trading stations, San
Francisco Business Times, June 6, 2003.
- Target History Timeline (PDF), Target
- Minneapolis Target store opens, but controversy
doesn't end, Minnesota Public Radio, October 9, 2001.
- On the Bull's Eye, Buildings Magazine,
- Corporate Fact Card (PDF), Target Corporation,
October 10, 2007.
- Target Meets With Suppliers About RFID Plans,
InformationWeek, August 10, 2004.
- Target announces workforce reduction
-  Refrigerated Transporter, February 1, 2007,
“Target aims for FL food distribution center”
-  Target Stores, Target Distribution
- (2008-10-23)." Value For Money Is Back – Target
Does Marketing Right," Marketing Doctor Blog.
- (2008-10-23). "Target to emphasize value, add
perishables," Market Watch.
- (2008-11-15). "Earnings Preview – Target
- Target on roof top via Google Maps. Accessed
- Corporate Responsibility Report (PDF), Target
Corporation, January 31, 2006.
- Target Gets Exclusive New GBA Color!, Nintendo
World Report, Billy Berghammer, November 25, 2002.
- Target welcomes indies, BNET, July 2006.
- Target Corporation’s Third Quarter Earnings Release
conference call, Securities Information from the SEC EDGAR
database, November 11, 2004.
- Target's Bioplastic Gift Card, treehugger,
January 31, 2006.
- : Credit or stored value card with wood layer, U.S. Patent
& Trademark Office.
- : Stored-value card with edible product, U.S. Patent &
- US patent application 20030214129: Medication
packaging and labeling system, U.S. Patent & Trademark
- Best Inventions 2005: Healthy Options,
Time, November 21, 2005.
- Top 20 Most Admired Companies - Target (11) -
- The Most Charitable Companies, Forbes,
November 14, 2005.
- 5% Giving, "Target", Target's 5% giving policy,
April 30, 2008.
- Target and The Salvation Army Announce
Partnership, The Salvation Army, November 14, 2005.
- Target Launches Multi-Faceted Christmas Partnership
With The Salvation Army, The Salvation Army, November 14,
- Salvation Army Giving Tree, Target.com.
- Magician David Blaine Ends Latest Stunt by Escaping
From Gyroscope in NYC, FOXNews.com, November 24, 2006.
Environment News Service November 12, 2007. Retrieved May 4,
Target Corporation 2006 Awards. Retrieved May 4, 2008
Practical ecommerce 2007. Retrieved May 4, 2008
- Target Corporation. "Environmental Responsibility." Target
Corporation Responsibility Report. June 2007. Date Accessed: 16
- Dobrovolny, Peter. Sustainability: High Performance Buildings
Deliver Increased Retail Sales.” Seattle.gov. Date Accessed: 17
- Brookter, Carolyn. "TARGET RECEIVES NATIONAL ENERGY-EFFICIENCY
AWARD; EPA Partnerships Signify Commitment to Environment and
Communities." Business Wire. 4 June 1996. Date Accessed: 16 April
- Target Corporation Assets Protection (PDF),
Office of the Arizona Attorney General
- Target sets sights on hard-to-crack cases, CNN,
February 9, 2006.
- Just call it 'Teflon' Target, CNN/Money, April
Target as Bad as Wal-Mart? You Decide
- Target pulls '88' clothing from stores,
Minneapolis/St. Paul Business Journal, August 28,
- Target sticks to its decision to bar Salvation Army
- Birth-control battle at Target; Planned Parenthood and Target
Corp. dispute whose rights are more important: Customers who need
emergency contraception or pharmacists who think it's immoral to
provide it. Star Tribune. November 11, 2005.
- Merry Christmas Target, Snopes.com, December 9,
- Target 2006 TV commercial "Merry Christmas" 1,
- Target fined $120,000 for 'Spooky String'
- Diversity Statement, Target Corporation.
- Target Diversity Website, Target
- Supplier Diversity: Minority and Women Business
Development Program, Target Corporation.
- Target Corp., The Human Rights Campaign.
- 2004 NAACP General Merchandising Industry Report
Card (PDF), National Association for the Advancement of Colored
- NAACP 2005 Industry Surveys Give Five Major
Industries "C" and "D" Grades, National Association for the
Advancement of Colored People.
- 2005 NAACP General Merchandising Industry Report
Card (PDF), National Association for the Advancement of Colored
- 2006 General Merchandising Industry Report
Card, National Association for the Advancement of Colored
- NAACP Issues Corporate Report Cards, The
Associated Press, July 18, 2006.
- Target Fireworks Show, 2007 Minneapolis