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Theodore R. "Teddy" Long (born September 15, 1947) is a former Americanmarker professional wrestling referee and manager, who currently works for World Wrestling Entertainment on its SmackDown brand as its General Manager.


National Wrestling Alliance/World Championship Wrestling

Long started out as an errand boy for wrestlers Tommy Rich and Abdullah the Butcher. He eventually became a member of the ringcrew and was promoted to referee in the NWA's Jim Crockett Promotions in 1985 as Teddy Long. In 1989, Long began to turn into a villainous character when he started to bend the rules for the villains. At the Chi-Town Rumble event, Long ran in and counted three, making Ricky Steamboat the NWA World Champion. On April 2, 1989 at the Clash of Champions in New Orleansmarker, Long blatantly made a fast count allowing Mike Rotunda and "Dr. Death" Steve Williams to defeat the Road Warriors for the NWA World Tag Team Championship. After this match, the National Wrestling Alliance relieved Long of his refereeing duties. This was actually a story lifted from Championship Wrestling from Florida, where Long had been a referee and did several heel-decisions in the ring, including one for Ron Simmons over Skip Young. While riding with Kevin Sullivan and Eddie Gilbert, Long would DJ for them. After hearing Long talk, the two convinced Jim Ross to give Long a managerial role, managing "Norman The Lunatic".

Long became the manager of Doom (Ron Simmons and Butch Reed) and led them to the World Tag Team Titles. He also managed Chris Jericho, Johnny B. Badd, One Man Gang, Norman the Lunatic, The Skyscrapers (Sid Vicious, Dan Spivey and Mark Calaway), Marcus Bagwell, 2 Cold Scorpio, Joey Maggs, Craig Pittman, Jim Powers, Bobby Walker, Ice Train and Bobby Eaton while in Jim Crockett Promotions and WCW.

World Wrestling Federation/World Wrestling Entertainment

Long started out as a manager for many different WWE superstars such as Stone Cold Steve Austin, Undertaker, Mark Henry, and Umaga he then stepped down as a manager and debuted as a referee in 1999 at Royal Rumble and stayed with that role until September 2002, when he was taken off the road. Like his previous referee stints, Long went by the shortened Teddy Long name during this period. Long was the referee when Darren Drozdov ended up paralyzed and can be seen in WWE's Don't Try This At Home warning looking at the paramedics lift Droz up on a stretcher.

He was re-packaged as a villainous manager once again under his full name, and perhaps his most notable managing stint in this period came when managing D'Lo Brown, Rodney Mack, Christopher Nowinski, Rosey, Mark Henry and Jazz at different times, telling fans to get "Down wit' da Brown" and to "Back da Mack." He played a stereotypical "held-down" minority, using ebonics (such as, "Don't be drinkin' that Hate-orade." and "You know I'd look good on the dolla dolla bill.") His stable would be referred to by fans as "Thuggin' & Buggin' Enterprises." When he was drafted to SmackDown!, he managed his third non African-American wrestler, Mark Jindrak.

SmackDown General Manager (2004 – 2008)

After Kurt Angle was fired from the General Manager position in July 2004, Long became the new and first African-American General Manager of SmackDown!. Long immediately turned face on his first night as GM when he fined Angle $5,000 for not having his wrestling gear with him. Because of his face turn, his new position saw him giving the fans what they wanted and making matches that put villains at disadvantages, notably JBL, a stark contrast to other WWE managers, such as Eric Bischoff and Mr. McMahon, who would blatantly favor heels. At first, he continued use of his "Hate-orade" talk, but less aggressively, and with humor. One example was when he stripped Booker T of the US Championship for "drinkin' Hate-orade." Long would also introduce the New Talent Initiative during this time, which saw the likes of Bobby Lashley and Mr. Kennedy debut in 2005 and MVP in 2006, among others. The New Talent Initiative would continue when Long moved to ECW in 2008 and would see the debuts of Evan Bourne, Braden Walker, Ricky Ortiz, Gavin Spears, and Jack Swagger.

As part of the Raw vs. SmackDown! feud, Long defeated then Raw GM Eric Bischoff at Survivor Series 2005 with the help of The Boogeyman.

Theodore Long still had problems with Booker T and his defense of the United States title, however, as Booker T attempted to get out of title defenses on a number of occasions by pretending to be injured, and having other wrestlers fight on his behalf. Eventually, Long got tired of these shenanigans, and at No Way Out 2006, Booker was told to face Chris Benoit or be stripped of the US title. Benoit won the match and was congratulated by Theodore Long.

After Randy Orton had cheated to obtain Rey Mysterio's title shot at WrestleMania 22, Long placed Mysterio back in the match and made it a Triple Threat match, at the same time warning Orton that he could still remove Orton from the match if he disobeyed Long.

At Judgment Day 2006 Long fired Melina and Johnny Nitro from SmackDown!. On the following SmackDown!, JBL suffered the same fate after losing the United States Championship to Bobby Lashley, and then losing a World Heavyweight Championship match to Rey Mysterio in his Judgment Day rematch.

On the September 4, 2006 episode of Raw, Long appeared to a tremendous ovation in his hometown. During a six-person, intergender tag match between Randy Orton, Edge, and Lita against Trish Stratus, Carlito, and John Cena, some fans chanted Theodore's name.

In April 2007, Long became the on-screen boyfriend of Kristal, after weeks flirting with each other backstage. Long then began to look for an assistant so he could spend more time with Kristal, eventually revealing Vickie Guerrero as his new assistant on May 25, 2007, an appointment made partly at Kristal's request. On the June 22, 2007 episode of SmackDown!, Long asked Kristal to marry him. Kristal ran out of the ring, crying, but later agreed to (kayfabe) marry him. On the July 27, 2007 edition of SmackDown!, Ron Simmons was named the best man for "Theodore Rufus Long" and Kristal's wedding on the September 21, 2007 edition of SmackDown! emanating from Long's hometown of Atlanta, Georgia. The wedding was not completed, however, due to constant disruptions and Long having a (kayfabe) heart attack just as he started to say "I do". He then fell in to a (kayfabe) coma. The storyline never finished out as planned as Marshall left the WWE shortly afterwards due to creative differences. Long returned on the November 30, 2007 edition of SmackDown! as the Assistant General Manager and made a match at Armageddon for the World Heavyweight Championship. On May 16, 2008, Long quit his role of Assistant General Manager.

ECW and return to SmackDown (2008–present)

On the June 3, 2008 edition of ECW, it was announced that Long had become the new General Manager of the ECW brand by order of the WWE Board of Directors.

On the April 7, 2009 edition of ECW, Long announced he was returning to SmackDown! as General Manager, with Tiffany replacing him on ECW. By doing this, he became the first person in the history of the company to have a second term as General Manager on the SmackDown! brand. He made his official TV return to SmackDown! on April 10, when he announced that Matt Hardy and Jeff Hardy would face each other in the first stretcher match in SmackDown history.

On the September 18, 2009 edition of Friday Night Smackdown, WWE Chairman Mr. McMahon instructed Long to go down to the ring and explain his actions regarding the conclusion of the World Heavyweight Championship Submission match between champion CM Punk and The Undertaker in which he (Long), as well as referee Scott Armstrong & CM Punk played key roles in recreating the infamous Montreal Screwjob at the WWE Breaking Point Pay-per-view event (held at the Bell Centremarker in Montrealmarker, Quebecmarker, Canadamarker), site of the 1997 fiasco. This time, with The Undertaker being the target of a planned conspiracy. As he returned from the ring to the back stage area, he entered his waiting limousine only to have The Undertaker in the drivers seat. Undertaker locked the doors and told Long "Buckle Up Teddy" (this itself is reference to an event which took place at the 1999 WWE Backlash event where The Undertaker had, after waiting for her to enter a limousine, abducted Stephanie McMahon. On that night he said to her "Where to, Stephanie?"). The limousine drove off with clouds of smoke blowing from the rear windows. The following week on SmackDown Long was brought into the arena inside a coffin by Undertaker's druids where he again legalized Undertaker's Hells Gate submission hold.

In wrestling

  • Tag teams managed
*Doom (Ron Simmons and Butch Reed)
*The Skyscrapers (Sid Vicious, Dan Spivey and "Mean" Mark Callous)
*Marcus Bagwell and 2 Cold Scorpio


When Long became SmackDown General Manager, he revived old and made new match types:

  • At No Way Out 2005, JBL had to defend his title against The Big Show in the first ever Barbed Wire Steel Cage Match. The rules were the same as a normal steel cage match, but the top of the cage had barbed wire around it so nobody could escape (despite the fact that a victory could still be declared if a competitor managed to escape). This was done by Long to make sure there was no interference from any superstars, primarily JBL's stable, The Cabinet. JBL won the match when Big Show chokeslammed him through the ring, allowing him to escape underneath.

  • Long also brought back the King of the Ring tournament in 2006, although it was a SmackDown!-exclusive event.

Championships and accomplishments


External links

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