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WILX-TV is the NBC-affiliated television station for Lansing, Michiganmarker. The station is licensed to the nearby town of Onondagamarker, and broadcasts a high definition digital signal on VHF channel 10 from a transmitter in the town. Owned by Gray Television, the station has studios on American Road in Lansing. Syndicated programming on WILX includes: Jeopardy!, Wheel of Fortune, Deal or No Deal, and Rachael Ray.


The station was founded on March 15, 1959. It was owned by Jackson Telecasters along with WJCO radio (AM 1510, now WJKN). Jackson Telecasters was half owned by Lansing Broadcasting along with WILSmarker.

WILX shared the channel 10 frequency with WMSB, an educational station owned by Michigan State Universitymarker. WMSB was originally WKAR-TVmarker broadcasting on UHF channel 60. However, that station had difficulty getting viewers because television sets were not required to have UHF tuning until 1964. Viewers had to buy an expensive converter to watch WKAR-TV and the picture was not clear even with one. Looking for a way to increase its viewership, MSU agreed to share channel 10 with WILX. As such, WMSB was located on MSU's campus in East Lansingmarker while WILX was licensed to Onondaga and aired from the second largest city in the area, Jacksonmarker. However, both stations shared the same tower and transmitter in Onondaga. WILX was on-the-air for 70 percent of the broadcast day including all of prime time. In the event breaking news occurred or a sporting event or special on NBC was scheduled during WMSB's time, that station would often give its time to WILX.

This arrangement continued until WKAR changed broadcasting frequencies to UHF channel 23 in 1972. WILX was later sold to Figgie Communications. The station went through several more ownership changes (Adams Television, Brissette Broadcasting, Forward Communications, and Benedek Broadcasting) before it was acquired by current owner Gray Television.

Unlike most (then) two-station markets, WILX did not take a secondary affiliation with ABC. This was because WJRT-TVmarker in Flintmarker decently covered most of Lansing. Meanwhile, Jackson and Hillsdalemarker wouldn't get a clear signal from ABC until WUHQ-TV (now WOTVmarker) signed on from Battle Creekmarker in 1971. The area would not have an ABC affiliate of its own until WLAJmarker signed-on in 1990.

For many years, the station's main studios were located on Springport Road in Jackson while it operated a newsroom in downtown Lansing. In the early-1990s under the ownership of Brissette Broadcasting, the station's operations were consolidated into a studio complex in Lansing located on American Road. After the original analog television shutdown on February 17, 2009, WILX returned its digital signal to VHF channel 10.

Digital programming

The station's signal is multiplexed.

Video Aspect Programming
10.1 1080i 16:9 main WILX programming / NBC HD
10.2 480i 4:3 WILX-DT2 The Local AccuWeather Channel

News operation

Since the late-1980s, WILX has been the dominant television station in Lansing. However, due to budget concerns the news staff has been cut over the last few years. Their weekday morning show News 10 Today began in 1990 as an local news segment during Today eventually expanding to the current two-hour long broadcast. In 2004, the station entered into a news share agreement with FOX affiliate WSYM-TVmarker. Under this agreement, WILX produces three newscasts for that station from a secondary set at its studios. This includes weeknights at 5:30 and 10 and weekends at 10. Due to the broadcast on WSYM at 5:30, there is no local news at that time on WILX. Although the two stations share most news personnel, they maintain separate weeknight meteorologists. On occasion such as severe weather, WSYM may carry the primary feed from WILX in which their weather anchors appear on the other station. On March 3, 2008, Jason Colthorp replaced David Andrews as the weeknight 11 o'clock anchor on WILX leaving Beth Shayne to solo anchor on WSYM at 5:30 and 10. A.J. Hilton took over as that station's weeknight anchor when Beth Shayne left. On weekday mornings at 9 and weekend mornings at 6, the previous night's 10 o'clock show is replayed branded as FOX 47 Morning News Rewind. This station operates its own weather radar, known as "Live Sky Search 10,000", at their studios. WILX never aired NBC Weather Plus although it does offer The Local AccuWeather Channel on its second digital subchannel known on-air as "The Weather Source". On digital cable, this can be seen on Comcast channel 249 and Millennium channel 454. There are local news updates provided on this service. Unlike most NBC affiliates, WILX does not broadcast local news weekdays in the Midday hours.

News team

Current personalities

  • Lauren Evans - weekday mornings
  • David Andrews - weeknights at 5 and 6
  • AJ Hilton - weeknights at 5:30 and 10 on FOX 47
    • reporter
  • Jason Colthorp - weeknights at 11
  • Jennifer Dowling - weekend mornings
    • reporter
  • Liam Martin - weekend evenings on both WILX and FOX 47
    • photojournalist

Sky Team 10 Meteorologists
  • Darrin Rockcole - Chief Meteorologist seen weekday mornings
  • Andy Provenzano - weeknights at 5, 6, and 11
  • Chris Gervat - weeknights at 5:30 and 10 on FOX 47
  • Nicholas Ferreri - weekends on both WILX and FOX 47
  • Tim Nester - fill-in on both WILX and FOX 47

  • Tim Staudt - Sports Director seen weeknights at 6, 10, and 11 on both WILX and FOX 47
    • host of Staudt on Sports on WVFNmarker-AM 730
  • Jeremy Sampson - weekend evenings on both WILX and FOX 47
    • sports reporter

  • Steve Coon - Chief Photographer
  • Lauren Zakalik
  • Jamie Edmonds

Former personalities

  • Lori Dougovito - Now with ABC 12 (Flint, MI)
  • Dan Ponce - Now with WTTW (Chicago, IL)
  • Beth Shayne - Now with WCNC (Charlotte, NC)
  • Chris Sutter - Now with LEX 18 (Lexington, KY)
  • Tiffany Teasley - Now with Fox 19 (Cincinatti)
  • John Tramontana - Now with the Michigan Democratic Party
  • Adela Uchida - Now with KTRK 13 (Houston, TX)
  • Emilie Voss - Now with KESQ (Palm Springs, CA)
  • Kurt Yuhnke - Now with Fox 13 Utah (Salt Lake City, UT)

News/Station Presentation

Newscast Titles

  • Newscene 10 (1970s)
  • Action News (1980s-early 1990s)
  • News 10 (early 1990s-present)

Station Slogans

  • Mid-Michigan's News Leader (1970s-1980s)
  • WILX-TV, Proud as a Peacock! (1979-1980; localized version of NBC ad campaign)
  • TV-10, Proud as a Peacock! (1980-1981; localized version of NBC ad campaign)
  • WILX-TV, Our Pride is Showing / TV-10, Our Pride is Showing (1981-1982; localized version of NBC ad campaign)
  • WILX-TV, There, Be There (1983-1984; localized version of NBC ad campaign)
  • Come Home to WILX-TV (1986-1987; localized version of NBC ad campaign)
  • Come Home to the Best, Only on TV-10 (1988-1990; localized version of NBC ad campaign)
  • WILX-TV, The Place to Be! (1990-1991; localized version of NBC ad campaign)
  • Coverage You Can Count On (1990s-2007)
  • The Breaking News and Weather Authority (2007-present)


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